openPR Logo
Press release

MANE will use the IFFA platform to showcase its meat capabilities on the global stage

03-01-2019 12:14 PM CET | Leisure, Entertainment, Miscellaneous

Press release from: MANE

/ PR Agency: akp public relations
MANE_chicken with lemon confit_copyright_123rf@iloveotto

MANE_chicken with lemon confit_copyright_123rf@iloveotto

At the heart of taste excellence

IFFA 2019, Hall 12.1, Stand D31: As an expert in high-performance aromatic compounds, MANE will present its outstanding range of flavours and technological solutions.
Noisiel (France) – MANE, one of the world’s leading manufacturers of flavours and fragrances, will for the first time use the IFFA platform to showcase its meat capabilities on the global stage. By addressing the requirements of the meat industry in a culinary way, MANE will share its outstanding expertise in creating the finest aromatic ingredients and tailor-made functional solutions for meat businesses.

At three live-cooking stations – Street Food, Tapas and Ready Meals – visitors can experience fresh, authentic and natural taste sensations, and familiarise themselves with current and future concepts for savoury food. The lively and interactive stand will provide the perfect platform to learn more about new ways to achieve unique organoleptic profiles of meat creations thanks to advanced technologies.

With its comprehensive product portfolio and technical solutions to design authentic flavour profiles for various meat and savoury applications, the flavour and seasoning expert will showcase a whole range of innovations for the market. The PURE CAPTURE portfolio covers a wide variety of natural proprietary extracts, flavours and flavour blends which allow the formulation of high-performing flavour profiles in accordance with stringent regulatory and economic requirements.

However, the producer’s application expertise goes far beyond aromatic ingredient solutions. The holistic approach from MANE comprises a whole range of manufacturing issues, such as creating the right texture, enhancing visual aspects or prolonging shelf life. The SENSE CAPTURE line provides concrete remedies to sensory challenges such as achieving a natural umami taste, reducing salt or replacing yeast. The company´s experts will also demonstrate a variety of masking solutions and offerings for better mouthfeel, and will be presenting its blends for reducing or eliminating E-Numbers. Also on display will be a wide range of dry and liquid marinades.

Eric Davodeau, Savoury Category Director at MANE, states: “To better provide 360° services for the meat industry, MANE has established its own Meat Centres of Excellence in a number of countries. Our experienced colleagues there offer targeted solutions in terms of customised product development, implementation and legislation. Now, we are looking forward to intensifying our dialogue with meat professionals at the IFFA and sharing with them, among other things, our insights on global markets as well as on current savoury trends, such as Snacking, Street Food or Out of Home indulgence.”

About MANE
Present in over 60 countries around the world, MANE is one of the leaders in the Flavour and Fragrance industry, owned and run by the Mane family since 1871. Its steady growth and company reputation are based on technological innovation, particularly in natural extraction, encapsulation and aromatic solutions for complex formulations. The Meat Centres of Excellence from MANE provide tailor-made functional and flavour solutions for meat businesses throughout Europe, the Middle East and Africa. For further information, please visit:

43 gde allée du 12 février 1934
CS 50560 Noisiel
77448 Marne-la-Vallée CEDEX 2

Fanny Dézert
EMEA Marketing Manager - Meat
Tel : +33 1 60 95 07 03

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release MANE will use the IFFA platform to showcase its meat capabilities on the global stage here

News-ID: 1626114 • Views: 871