Black Friday in the UK Market, Barriers to purchase, Financial wellbeing and Forecast 2018

An up-to-date research report has been disclosed by Market Research Hub highlighting the title “Black Friday” in the UK - 2018 which provides an outlook for current market value as well as the expected growth of Black Friday during 2018. The report studies the casing heads market worldwide, especially in North America, China, Europe, Southeast Asia, Japan and India, with production, size, growth, revenue, consumption, import and export in these regions.

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Black Friday in the UK - 2018

Summary

"Black Friday in the UK - 2018", report forms part of GlobalData's Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of UK consumers for Black Friday The report analyses the market, the major players, the main trends, and consumer attitudes.

Scope

- Black Friday has become an established event in the shopping calendar, with 99.0% of consumers stating they are familiar with the term Black Friday. This
- year penetration was up on 2017, with 52.7% of consumers purchasing during the period.
- Majority of Black Friday spend is online, with Amazon being the star performer this year.
- Consumers spent more on treats for themselves and others.

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Table of Contents

THE KEY FINDINGS
The Key Findings
Black Friday has a growing impact on when consumers purchase in Q4, shifting sales patterns
Majority of Black Friday spend is online, with Amazon being the star performer
Consumers spent more on treats for themselves and others
Trend insight - stores
Trend insight - social media
Trend insight - online
Trend insight - anti Black Friday
CONSUMER ATTITUDES
Key findings
Black Friday shopper penetration
Black Friday awareness
Black Friday participation
Barriers to purchase
Financial wellbeing
Black Friday spending
Financing spending
Purchasing dates
Impact of timing
Impact of Christmas spend
Purchasing recipients
Research
Retailer promotions
Consumer attitudes to deals
Percentage of online spend
Consumer preferences
Consumer expectations
Black Friday statements
Retailer ratings - grocers
Retailer ratings - non-food retailers
ELECTRICALS & TECHNOLOGY
Key findings
Retailer selection
Channel usage
Device usage
Fulfilment
Spending
Retailer used
Buying dynamics
Amazon electricals
FASHION & BEAUTY
Key findings
Retailer selection
Channel usage
Device usage
Fulfilment
Spending
Retailer used
Buying dynamics
Fashion & Beauty statements
ENTERTAINMENT & LEISURE
Key findings
Retailer selection
Channel usage
Device usage
Fulfilment
Spending
Retailer used
Buying dynamics
HOMEWARES, FURNITURE & DIY
Key findings
Retailer selection
Channel usage
Device usage
Fulfilment
Spending
Retailer used
Buying dynamics
SPECIALTY FOOD & DRINK
Key findings
Retailer selection
Channel usage
Device usage
Fulfilment
Spending
Retailer used
Buying dynamics
MISCELLANEOUS PRODUCTS
Key findings
Retailer selection
Channel usage
Device usage
Fulfilment
Spending
Retailer used
Buying dynamics
METHODOLOGY
Technical details: consumer survey work

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