Natural Immune Booster Market: Growth Rate Projection for America, Europe, Asia Pacific, and rest of the world for the Period 2019-2023

Market Definition and Key Factors:
Natural immune boosters are used to prevent the body from acquiring various complex conditions and diseases and strengthen the immunity of the body. The global natural immune boosters market is expected to showcase a steady compound annual growth rate over the forecast period of 2016-2022, asserts Market Research Future (MRFR) in a comprehensive study.

Beta Glucan and yeast extract are the typical natural immune boosters available in the market. Beta Glucan is known to provide superior security against numerous health interruptions. Beta Glucan has found importance to a high degree in the treatment of oncology disorders. Yeast extracts are also popular natural immune boosters which have far-reaching impacts on the body.

High emphasis on health and wellness has strengthened the global market for natural immune boosters. This coupled with the prevalence of immunity and lifestyle diseases among the global population has induced high demand for natural immune boosters.

Market scenario:
The steady pace of innovation in the natural immune boosters arena is a notable factor which supports the growth of the market. Moreover, probiotic and immune booster manufacturers are engaging in rigorous marketing and promotion activities which has raised the level of awareness among consumers. In addition, new product development with innovations in taste and flavor profile has further spurred the sales of natural immune boosters, driving the global natural immune boosters market. Other contributing factors include surging healthcare costs, the trend of preventive healthcare across the globe, and growing disposable income. However, the growth of the global natural immune boosters market might be deterred by the lack of awareness and unaffordability ion price-sensitive markets.

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Competitive Landscape:
Angel Yeast Co. Ltd. (China), Chr. Hansen A/S (Denmark), Royal DSM N.V. (Netherlands), BiotecPharmacon ASA (Norway), Specialty Biotech Co., Ltd., (Thailand), Lallemand Inc.(Canada), and AB Mauri (India) are the notable players in the global natural immune booster market.

Industry Updates:
In July 2018, Parag Milk Foods Ltd. launched its first 100% natural immune booster in collaboration with ColoPlus AB, a Swedish research organization. The new product is named GO Colo power, and is enriched with immunoglobulin and probiotics and is available in a powder form.

Segmentation:
The Global Natural Immune Booster Market has been segmented based on type and application.

By type, the global natural immune booster market has been segmented into yeast extract, yeast beta, and others.

By application, the global natural immune booster market has been segmented into beverages, dairy products, pharmaceuticals, bakery, and processed foods and others.

Regional Analysis:
By region, the global natural immune booster market has been segmented into North America, Europe, Asia Pacific (APAC), and the Rest of the World (RoW). Europe is the largest market for natural immune booster. Countries such as Germany, France, Italy, Spain, and the UK are the key contributors to the Europe market. These countries have a high Beta-Glucan drink consumption propensity which fosters the growth of the market. Germany and Russia are among the major exporters of natural immune boosters.

North America follows Europe closely and accounts for the second most significant share of the global market. Developed countries in the region such as the US and Canada generate substantial demand for Beta-Glucan which spurs the growth of the market. Additionally, the region has a higher standard of living as compared to other regions due to elevated income level.

APAC market stores colossal market growth potential due to the opportunities presented by the booming population in the region. The growing prevalence of lifestyle diseases in the region along with spreading health awareness is expected to reflect favorably on the growth of the market.

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