Press release
Profitable in-depth study of In-Game Advertising Market 2019 opportunity assessment and sizing with eminent players Play wire Media, Electronic Arts, Double Fusion, and Engage Advertising.
In-Game Advertising Market is expected to grow at a Compound Annual Growth Rate (CAGR) of +15%. The base year considered for the study is 2018 and the forecast period considered in 2019 To 2025.The in-game advertising market is dominated by an increase in the number of gamers in the demographic sector and the popularity of mobile games. Also, the evolution of technology, especially virtual reality and augmented reality, has improved the quality of video games and attracted new interest among gamers. The ability to use large amounts of data to personalize the gamer's brand experience is expected to further drive the in-game advertising market. However, piracy issues can limit the growth of the in-game advertising market and challenge advertisers. The in-game advertising market provides advertisers with the right opportunities, especially while creating content or creating their own ad gaming. With the right message, advertisers can revolutionize product placement in games to reach the right audience. Social media games have attracted the attention of many market participants because of their ease of access via the Internet and their seamless experience. This platform is also an attractive way to broaden your audience and expand your word of mouth.
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The following Product Type Segmentation included:
Type Segmentation (Dynamic In-Game Advertising (aka DIGA), Static In-Game Advertising, Averages)
Industry Segmentation (Mobile phone, PC, Others)
Channel (Direct Sales, Distributor) Segmentation)
Top key vendors in In-Game Advertising Market include are
Playwire Media,
Electronic Arts Inc,
Double Fusion,
Engage Advertising,
Gift gaming,
Media Spike
Blockdot
Google Adscape Media
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Heather Way, research analyst at Parker Associates, is attracting the attention of brands related to a subset of audiences that digital games are becoming more popular and increasingly popular among young consumers. "Major brands use this medium to increase brand awareness, responsiveness and loyalty through branded gaming experiences such as virtual product offerings."
a) Market development-Comprehensive information about lucrative emerging markets. The report analyzes the markets for In-Game Advertising across various regions.
b) Market diversification-Exhaustive information about new products, untapped regions, recent developments, and investments in the In-Game Advertising market.
c) Competitive assessment- In depth evaluation of market shares, strategies, products and distribution networks of the leading players in the In-Game Advertising market.
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North America, holding the supreme shares, is the leading regional entity from a geographical point of view. The market in North America is responsible for maximum share in the global In-Game Advertising market. Europe, powered by its major countries such as the U.K, France, Germany, Italy, and the rest of it, follows North America with regards to market share in the global market. Asia pacific is estimated to exceed all other regions with a highest CAGR from 2017 to 2025 where mainly India, China, and Japan are getting a firmer grip on the technological developmental front.
Table of Contents:
Global In-Game Advertising Market Research Report 2019-2025
Chapter 1: In-Game Advertising Market Overview
Chapter 2: Global Economic Impact on Industry
Chapter 3: In-Game Advertising Market Competition by Manufacturers
Chapter 4: Global Production, Revenue (Value) by Region
Chapter 5: Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6: Global Production, Revenue (Value), Price Trend by Type
Chapter 7: Global Market Analysis by Application
Chapter 8: Manufacturing Cost Analysis
Chapter 9: Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10: Marketing Strategy Analysis, Distributors/Traders
Chapter 11: In-Game Advertising Market Effect Factors Analysis
Chapter 12: Global In-Game Advertising Market Forecast
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