Ayurvedic Market Outlook to 2022 by Global Key Players - Vicco Laboratories, The Himalaya Drug Company, Shree Baidyanath Ayurved Bhawan, Patanjali Ayurved, Kerala Ayurveda, Hamdard Laboratories, Forest Essentials
Based on mode of sale, the market is classified retail sale and online sale. Depending on the product, the market is segmented personal care product and healthcare product. By personal care product, the market is further divided into oral care, make-up, skin care and hair care & fragrances. By healthcare product, the market is further segregated into dietary supplements, ayurvedic nutraceuticals and ayurvedic medicines.
Top Companies Covered in Ayurvedic Market are:
Vicco Laboratories, The Himalaya Drug Company, Shree Baidyanath Ayurved Bhawan Pvt. Ltd., Patanjali Ayurved Limited, Kerala Ayurveda, Ltd., Hamdard Laboratories, Forest Essentials, Emami Ltd., Dabur India Ltd., Charak Pharma Pvt. Ltd. and Amrutanjan Healthcare Limited.
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Usually, people in India are more inclined towards natural products. Indian market for ayurvedic products is anticipated to grow at a quick rate over the coming years. Organic skincare products are achieving fast grip in India and the market is anticipated to expand even further. In addition to expanding consumer base, anti-ageing and anti-wrinkle creams are anticipated to fuel the market growth. At present, very few brands provide colour cosmetics with natural or herbal ingredients.
The large manufacturing units comprise the well established manufacturers who operate in both domestic and intemational markets. Small manufacturing units manufacture a few medicines and operate in a small area. The unstructured sector includes practicing ayurvedic experts and small scale-units manufacturing only a few products and running at local level. Nevertheless, at times such units are relatively strong in their area of business. There are some micro manufacturing units who cater to export markets only. Dabur, Baidyanath, and Zandu, together have about 80% of India's domestic market.
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Fundamentals of Table of Content:
1 Executive Summary
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
3 Market Trend Analysis
3.6 Product Analysis
3.7 Emerging Markets
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
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