Global automotive navigation system market is estimated to grow over the forecast period, key players are Fujitsu Ten Ltd., Pioneer Corp., Alpine Electronics Inc., Continental AG, Mitsubishi Electric, and Denso Corp.

Automotive Navigation Systems is a satellite navigation system installed in automobiles as a third-partyadd-on. It uses GPS navigation devices to locate the user real-time based on map database. Due to technological advancements, lots of gadgets and devices are invented, for example, Blaupunkt came up with their device called Travel Point, which provides direction based on visual and verbal communication.

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End-user/Technology

OEM Automotive Navigation Systems is fitted with a new car when it is manufactured whereas aftermarket systems are installed by companies as a third-party store or the company's customer service. Also, due to increasing number of car rentals, need for real traffic data is required for a smooth navigating experience. Such systems suggest different routes on roads and highways for the passenger's destination.

Market Dynamics

Due to increasing sale of vehicles, increasing information about the advantages of installing a navigation system, like updates, looks etc., and relaxed regulatory norms, the market is booming rapidly. But the market is also being constrained by the availability of substitutes. But increasing security concerns is pushing the sales of automotive navigation systems, mainly in American and European markets.

Market Segmentation

The global Automotive Navigation System market can be segmented in terms of navigation systems, vehicle types,and components. On the basis of end user, it can be segmented into Factory fitted IVS

Smartphones/ Tablets
Aftermarket IVS
Personal Navigation Device

On the basis of vehicle types, it can be segmented into
Commercial
Passenger

On the basis of components, it can be segmented into
Hardware
Software
Component
Connectivity

Regional/Geographic Analysis

North America accounts for the largest market share and also leads in terms of production and sales. However, Europe accounts for the largest market share in terms of revenue. Asia-Pacific and Western Europe follow next in terms of market share. The Asia-Pacific market is growing in terms of manufacturing of navigation systems in Asian countries like India, Japan, and China.

Key Players

Some of the major players include Fujitsu Ten Ltd., Pioneer Corp., Alpine Electronics Inc., Continental AG, Mitsubishi Electric, Denso Corp., Harman International Industries Inc., Panasonic Corp., Hyundai, Bose Corp. etc.

Report Contents Regional Analysis Report Highlights

Market segments
Market Drivers, Restraints and Opportunities
Market Size & Forecast 2016 to 2022
Supply & Demand Value Chain
Market - Current Trends
Competition & Major Companies
Technology and R&D Status
Porters Five Force Analysis
Strategic and Critical Success Factor Analysis of Key Players

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North America
US and Canada

Latin America
Mexico, Brazil, Argentina and Rest of Latin America

Western Europe
EU5 (Germany, France, Italy, Spain, U.K.)
Nordic Countries (Denmark, Finland, Norway, and Sweden)
Benelux (Belgium, The Netherlands, and Luxembourg)
Rest of Western Europe

Eastern Europe
Russia
Poland
Rest of Eastern Europe

Asia Pacific
China
India
Japan
Australia and New Zealand
Rest of Asia Pacific

Middle East and Africa
GCC countries (Saudi Arabia, Oman, Qatar, Bahrain, UAE and Kuwait)
South Africa
North Africa
Rest of Middle East and Africa

This report is an elaborate aggregation of primary inputs from industry experts and participants across the supply chain. It provides details on market segmentation which is derived from several product mapping exercises, macroeconomic parameters and other qualitative and quantitative insights. The impact of all such factors is delivered across multiple market segments and geographies.

Detailed Historical Overview (Market Origins, Product Launch Timeline, etc.)

Consumer and Pricing Analysis
Market dynamics of the industry
Market Segmentation
Estimated Market Sizing in terms of volume and value
Recent trends in Market and impact
Research Status and Technology Overview
Extensive Industry Structure Coverage

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