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MobiSight has launched an innovative internet mobile application for mobile operators and digital content providers

02-14-2007 06:12 PM CET | Media & Telecommunications

Press release from: MobiSight

MobiSight - Advanced Mobile Applications

MobiSight - Advanced Mobile Applications

Tel Aviv, Israel, February 12, 2007 -- MobiSight has launched an innovative internet mobile application for mobile operators and digital content providers. Israel's leading cellular operator, Partner Communications and Rest.co.il - Israel's largest restaurants and culinary web site, will deploy this new application to offer the first mobile restaurant directory based service for Partner’s subscribers in Israel.

MobiSight's innovative application provides a richer consumer experience to Partner mobile users by enabling them to get a virtual tour of every restaurant through their mobile phone interface, and request any kind of information such as the restaurant's location, opening hours, menu and culinary deals. In addition, users can get personal advertising coupons and attractive deals through their mobiles which are based on an analysis of their consumer behavior patterns.

“This advanced mobile technology platform ensures effective delivery of valuable information from digital content providers to mobile end users,” said Yaniv Sirton, Co-Founder and CEO MobiSight. “We are very excited to launch our new technology solution with leading businesses such as Partner and Rest.co.il to empower the quality of experience of the Israeli mobile community.”

Based on client server technology, MobiSight mobile application is a cutting-edge technology solution which allows both the mobile operators and the content service providers to collaborate in order to create a better content environment.

About MobiSight
MobiSight develops advanced mobile applications based on client server technology. The company solution enables digital content providers and mobile operators to maximize their business opportunities and increase data ARPU by introducing new Value Added Services (VAS) to their subscribers.

MobiSight is a part of IMG media group ltd, a holding company specialized in fast growing media startups. For more information about MobiSight, please visit the company website at http://www.mobisight.com

About Rest.co.il
Rest.co.il is the largest restaurant and culinary web site in Israel. Rest.co.il is part of the Golden Pages Group, Israel’s largest company for Yellow Pages business directories. Golden Pages, a fully owned by the Markstone Capital Group, has acquired Rest.co.il in 2006 as part of the company strategy to expand its services to the internet and mobile sectors.

About Partner Communications
Partner Communications Company Ltd. is a leading Israeli mobile communications operator known for its GSM/GPRS/UMTS based services and the development of wire free applications under the orange™ brand.

Partner Communications commenced full commercial operations in January 1999 and by December 31, 2005 had 2.529 million subscribers, representing an estimated 32% of the cellular market in Israel. The Company uses its competitive GSM advantage to provide its customers seamless roaming in 163 countries worldwide, using over 350 networks. Partner is 52.2% owned by Hong Kong's Hutchison Telecommunications International, which is controlled by Hutchison Whampoa.

Company Contact:
Yaniv Sirton
MobiSight
+972-54-2222754
sales@mobisight.com
www.mobisight.com

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