Gift Cards Market Growth Analysis by Top Key Players - First Data Corporation, Qwikcilver Solutions Pvt. Ltd., National Gift Card Corp., Blackhawk Network Holdings, Inc., Plastek Card Solutions

Gift cards have emerged as an effective way to wish someone on festive occasions or thank someone in appreciation of their work. It facilitates the recipient to make purchase of their choice. Gift cards are prepaid payment card containing a specific amount of money and render the same role as that of paper gift cards.

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The Gift Cards Market research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data and statistically-supported and industry-validated market data and projections with a suitable set of assumptions and methodology. It provides analysis and information by categories such as market segments, regions, and product type and distribution channels.

By Market Players: First Data Corporation, Qwikcilver Solutions Pvt. Ltd., National Gift Card Corp., Blackhawk Network Holdings, Inc., Plastek Card Solutions, Inc., Duracard, DOCUMAX INC., Vantiv, TenderCard, TransGate Solutions

The gift cards market is expected to experience significant growth during the forecast period, owing to technological innovation in product offerings, increase in application areas among end users, increased market for prepaid cards, rise in need for advanced promotional strategies, high adoption rate of smartphones, growth associated with e-commerce and m-commerce industry, increased spending capacity of consumers, and flexibility associated with ease of use feature drive the global gift cards market.

This report focuses on the Gift Cards in global market, especially in North America, Europe and Asia-Pacific, South America, Middle East and Africa. This report categorizes the market based on manufacturers, regions, type and application.
Moreover, increase in popularity of these cards during traveling abroad are expected to boost the gift cards market growth in the future. However, diverse types of fees associated with card transaction and dearth of security measures as compared to credit or debit cards are major restraints that hinder the growth of the market.

KEY BENEFITS FOR STAKEHOLDERS:
• This report provides an overview of the trends, structure, drivers, challenges, and opportunities in the global gift cards market.
• Porter’s Five Forces analysis highlights the potential of buyers & suppliers, and provides insights on the competitive structure of the market to determine the investment pockets.
• Current and future trends adopted by the key market players are highlighted to determine overall competitiveness.
• The quantitative analysis of the gift cards market growth from 2017 to 2023 is provided to elaborate the market potential.

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Table of Content
CHAPTER 1 INTRODUCTION
1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS
1.3. KEY MARKET SEGMENTS
1.4. KEY MARKET SEGMENTATION
1.5. RESEARCH METHODOLOGY
1.5.1. Secondary research
1.5.2. Primary research
1.5.3. Analyst tools and models
CHAPTER 2 EXECUTIVE SUMMARY
2.1. CXO PERSPECTIVE
CHAPTER 3 MARKET OVERVIEW
3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.2.3. Top winning strategies
3.3. PORTERS FIVE FORCES ANALYSIS
3.3.1. low bargaining power of suppliers
3.3.2. low bargaining power of buyers
3.3.3. Moderate-to-high threat of substitutes
3.3.4. High threat of new entrants
3.3.5. Moderate-to-high competitive rivalry
3.4. KEY PLAYER POSITIONING, 2016 (%)
3.5. MARKET DYNAMICS
3.5.1. Drivers
3.5.2. Restraints
3.5.3. Opportunities
CHAPTER 4 GLOBAL GIFT CARDS MARKET, BY TYPE
4.1. OVERVIEW
4.2. OPEN LOOP
4.2.1. Key market trends
4.2.2. Key growth factors and opportunities
4.2.3. Market size and forecast
4.3. CLOSED LOOP
4.3.1. Key market trends
4.3.2. Key growth factors and opportunities
4.3.3. Market size and forecast
CHAPTER 5 GLOBAL GIFT CARDS MARKET, BY INDUSTRY VERTICAL
5.1. OVERVIEW
5.2. RETAIL
5.2.1. Key market trends
5.2.2. Key growth factors and opportunities
5.2.3. Market size and forecast
5.3. CORPORATE INSTITUTIONS
5.3.1. Key market trends
5.3.2. Key growth factors and opportunities
5.3.3. Market size and forecast

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