Kellogg Company, General Mills Profiled in Gluten Free Food Market 2018-2024 | Chief Players - The Hain Celestial Group, Dr. Schär, Cerealto, Boulder Brands, Hero Group, Raisio
It is a protein which is found in rye, barley, wheat and other related byproducts. Increasing food intolerances and allergies accompanied with rising consumer health concern should drive market demand. Growing incidences of celiac diseases in the U.S., Germany, UK, and France with stringent government mandates by FDA and EU Commission regarding labelling of nutritional products should drive gluten free food market demand.
1. Kellogg Company
2. General Mills
3. The Hain Celestial Group
4. Dr. Schär
6. Boulder Brands
7. Hero Group
9. Seitz LLC
10. Silly Yaks
11. Prima Foods Bulgaria
12. True Foods Marketplace
13. DI Manufacturing
14. Wheafree – IndiaGlutafin
Studies conducted in the country have pointed out that more Americans are avoiding gluten consumption in spite of the prevalence of celiac disease having remained almost constant since 2009. Approximately 72% of the 3.1 million people who follow a gluten-free diet are people without celiac disease avoiding gluten. Public suspicions about the negative health effects of gluten has added to this surge in the trend and consequentially added impetus to the growth of the gluten free food market.
Browse key industry insights spread across 190 pages with 191 market data tables and 34 figures & charts from the report, “Gluten Free Food Market Size, By Product (Bakery, Baby Food, Ready Meals, Cereals & Snacks, Pizza & Pasta, Savories), By Distribution Channel (Conventional Store, Hotels & Restaurants, Educational Institutes, Speciality Services, Hospitals & Drug Stores), Regional Outlook (U.S., Canada, Mexico, Germany, UK, France, Italy, Spain, Russia, Netherlands, Denmark, China, India, Japan, South Korea, Thailand, Malaysia, Australia, Brazil, Argentina, Saudi Arabia, UAE, South Africa), Application Potential, Price Trends, Competitive Market Share & Forecast, 2018 – 2024” in detail along with the table of contents:
People who have declared themselves gluten intolerant and hence preferred gluten free foods in spite of the higher cost of such foods have often been criticized as hypochondriacs who are interested in joining a trendy food fad. Research has pointed that the benefits of following a gluten free diet without a decisive diagnosis for needing the same can result in calcium, iron and fiber deficiencies. But recent statistics show that being gluten free is more than just a fad as many people following a gluten free diet have reported a massive improvement in their symptoms which is quite acceptable as evidence does exist that gluten sensitivities are possible without a proper celiac diagnosis. Over the years, the scientific research regarding non-celiac gluten intolerance is anticipated to expand steadily, hopefully clearing up whether ditching gluten is just a trend or a reliable health remedy.
In the U.S. the trend to go gluten free is not new as in the early 2000s the nation passed through a period when the Atkins carbohydrate-free diet became extremely popular and put a squeeze on US wheat consumption. After reaching its peak in 1997 when per capita wheat consumption in the country was 147lbs, wheat consumption has steadily declined as reported by the US Department of Agriculture. Reduced consumption of wheat for its being a source of gluten has attributed to the growth for the gluten free food market. Gluten free food choices had been around for long but were mostly availed by people suffering from celiac disease. The tide of the trend has now turned as the demand for gluten free foods have urged food producers to include gluten free option in their product line while even restaurants have started to offer gluten free foods on their menus to expand their customer base.
The U.S. gluten free food market demand may witness growth at about 9.5% over the forecast period. Growing food allergies and intolerances owing to wheat products in the dietary supplements may drive the regional product demand. Increasing celiac problems in the region along with regulations by FDA regarding health benefits may favor industry growth in the region.
Italy gluten free food market size is anticipated to surpass USD 820 million by 2024 due to increasing bakery products and pizza demand. Increase in working population along with hectic lifestyle has led to rise in pizza demand in the region. Rise in variety of products in the European supermarket mainly frozen pizza is mainly increasing product demand.
Japan gluten free food market demand should register significant gains at around 9% over the predicted timeframe. Consumers are keen on maintaining a healthy diet and health conditions related to metabolic syndrome have encouraged a substantial number of consumers to seek products with health benefits and nutritional value, thereby driving regional growth.
CEREALTO, Wheafree, Glutafin, DI Manufacturing and Prima Foods are the key industrial players in gluten free food market. New product launches, and strong R&D may enhance product portfolio, which in turn boost the industry growth. Most of the researchers are developing and focusing on novel applications of legume flour product to increase gluten free demand which in turn may accelerate gluten free food market over the forecast timeframe.
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