Craft Beer Market will grow at CAGR 22% During forecast year 2025 | Top key players - D. G. Yuengling & Son, Inc., The Boston Beer Company, Sierra Nevada Brewing Co, The Gambrinus Company, New Belgium Brewing Company, etc.
Rise in the number of microbreweries across the globe is driving the global craft beer market
Craft beers, loaded with flavours and minerals, are also rich in healthy anti-inflammatory polyphenols. Low ABV content of the beverage further balances these flavours and minerals, reducing the risk for diabetes, cancer, heart disease and effects of aging. Shifting consumers’ preferences towards healthy lifestyle is reducing excessive consumption of alcohol. Recent self-grooming trend has influenced younger population to adopt healthier beverages with low alcohol content like craft beer, backed by the influence of digital media.
Craft Beers are produced in small breweries, using traditional methods and ingredients, inspired by local taste, texture, and flavours. Moreover, it is produced in small quantity. Hence, growth of Microbreweries and brew pubs, across the globe, will positively drive the demand for craft beers, brewed by small, independent and traditional brewers. Increasing government support in countries, like Australia, Belgium, Germany, United States, China, Mexico, United Kingdom, etc., is supporting the production of craft beers, via start-up breweries, that contribute to economic development and creation of job in these countries.
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Scope of the Report
The global Craft Beer market is segmented on the basis of product type, and distribution channel. On the basis of product type, the market is segmented into Lager, Ale, Stout & Porter and Others. Lager Craft Beer was the largest segment in the global craft beer market in 2017 and is estimated to witness the highest growth during 2018-2025. On the distribution channel basis, the market is segmented into On-trade and Off-trade Channel. On-trade Channel accounted for the largest segment in the global craft beer market in 2017.
On the basis of region, the market is segmented into five parts namely North America, Europe, Asia Pacific, Middle-East, Africa and Latin America. North America was the largest region in the global craft beer market in 2017 with a market share of 36.26% and it is estimated to grow over a CAGR of 21.5% during 2018-2025.
Key Product Analysis
• Craft Beers are segmented in various product types which include Lager, Ale and Stout & Porter
• Lager and Ale both are derived from yeast. Lager yeasts are those that can be fermented at cool temperatures, generally in between 6°C and 13°C. Lager yeasts used in craft beers tend to produce fewer fermentation by-products and are perceived to offer cleaner and crisper taste to the craft beer drinkers.
• Ale is also derived from yeasts that can be fermented at relatively warmer temperature, generally in between 15°C and 24°C. Lager yeasts are “bottom-fermenting” yeasts while ale yeasts are “top-fermenting” yeasts
• The term “Stout” & “Porter” are used interchangeably for dark style craft beer that is produced using roasted barley, hops yeast and water. These are very strong beer types which became popular a long ago due to their increasing demand
Companies, such as D.G. Yuengling and Son, Gambrinus Company, Heineken N.V, Boston Beer Company, Sierra Nevada Brewing Co., and Belgium Brewing Company are the key players in manufacturing craft beer. In terms of product offerings, Boston Beer Company and D.G. Yuengling and Son are the major players in the market, providing various tastes and flavours of craft beer.
Market Segmentation: Global Craft Beer Market
• Stout & Porter
By Distribution Channel
In addition, the report provides analysis of the Smart Cities market with respect to the following geographic segments:
• North America
• Asia Pacific
• Middle East & Africa
• Latin America
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