Italy Gift Cards Market Expected to Reach $84,369 Million | By Top Leading Companies Amagroup S.r.l., Amazon.Com.Inc., Amilon Srl, Argentea S.r.l., Epipoli S.p.a., First Data Corporation, Ingenico Group, Prepay Technologies Ltd., SVM Global, and Vantiv (W

Innovation in product offerings, surge in application areas among end users, rise in need for advanced promotional strategies, high adoption rate of smartphones, and development of the e-commerce & m-commerce industries boost the growth of the Italy gift cards market.

According to a new report published by Allied Market Research, titled,"Italy Gift Cards Market by Functional Attribute and Industry Vertical: Opportunity Analysis and Industry Forecast, 2018 - 2025,"the Italy gift cards market was valued at $25,761million in 2017, and is projected to reach at $84,369 million by 2025, growing at a CAGR of 16.2% from 2018 to 2025. In 2017, the retail segment accounted for the maximum share in the Italy gift cards market.

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Gift card is an integrated payment solution developed to facilitate transaction at stores or businesses as an alternative to money. It is an advanced version of paper gift voucher that was earlier used to purchase products and avail various facilities. It establishes a medium that supports smooth and hassle-free purchasing procedure during entertainment, dining, retail purchases, convenience shopping, and others.

The growth of the Italy gift cards market is driven by factors such as innovation in products, high adoption rate of smartphones, and development of the e-commerce & m-commerce industries. Moreover, increase in popularity of these cards while traveling abroad is expected to boost the market growth in the future. In addition, increased spending capacity of consumers and flexibility associated with the use of these cards boost the growth of the market.

However, diverse types of fees associated with card transaction and lack of security measures as compared to credit or debit cards act as the major restraints of the market. On the contrary, high promotion and loyalty programs associated with gift cards are anticipated to fuel the consumption rate of gift cards among smartphone users, especially among online shoppers. This is anticipated to provide lucrative opportunities to the gift cards industry.

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The retail dominated the Italian gift cards market in 2017, accounting for around 72.08% of the overall market revenue. The corporate institutions segment is expected to witness highest growth during the forecast period, owing to rise in demand for gift cards in the corporate institutions. This is attributed to the fact that business organizations offer incentives to employees in the form of gift cards to appreciate their contributions and achievements. Furthermore, gift cards can be used more than once, due to their partial redemption option, wherein the remaining balance can be carried over for future purchases.

The key players of Italy gift cards industry profiled in the report include Amagroup S.r.l., Amazon.Com.Inc., Amilon Srl, Argentea S.r.l., Epipoli S.p.a., First Data Corporation, Ingenico Group, Prepay Technologies Ltd., SVM Global, and Vantiv (Worldpay).

Key Benefits forItaly Gift Cards Market:

• This report provides an extensive analysis of the current trends, emerging estimations, and dynamics of the Italy gift cards market from 2018 to 2025.
• The key countries in all the majors regions are mapped based on their market shares.
• Porters five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier buyer network.
• A comprehensive analysis of factors that drive and restrict the growth of the Italy gift cards market is provided.
• An in-depth analysis of the Italy gift cards market helps to determine the prevailing market opportunities.

LIST OF TABLES

TABLE 01. ITALY GIFT CARDS MARKET, BY FUNCTIONAL ATTRIBUTE, 2016–2025 ($MILLION)
TABLE 02. ITALY GIFT CARDS MARKET, BY INDUSTRY VERTICAL, 2016–2025 ($MILLION)
TABLE 03. AMAGROUP S.R.L.: COMPANY SNAPSHOT
TABLE 04. AMAGROUP S.R.L.: PRODUCT PORTFOLIO
TABLE 05. AMAZON.COM, INC.: COMPANY SNAPSHOT
TABLE 06. AMAZON.COM, INC.: OPERATING SEGMENTS
TABLE 07. AMAZON.COM, INC.: PRODUCT PORTFOLIO
TABLE 08. AMILON SRL: COMPANY SNAPSHOT
TABLE 09. AMILON SRL: PRODUCT PORTFOLIO
TABLE 10. AMILON SRL: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 11. ARGENTEA S.R.L.: COMPANY SNAPSHOT
TABLE 12. ARGENTEA S.R.L.: PRODUCT PORTFOLIO
TABLE 13. EPIPOLI S.P.A.: COMPANY SNAPSHOT
TABLE 14. EPIPOLI S.P.A: PRODUCT PORTFOLIO
TABLE 15. EPIPOLI S.P.A: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 16. FIRST DATA CORPORATION: COMPANY SNAPSHOT
TABLE 17. FIRST DATA CORPORATION: OPERATING SEGMENTS
TABLE 18. FIRST DATA CORPORATION: PRODUCT PORTFOLIO
TABLE 19. FIRST DATA CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 20. INGENICO GROUP: COMPANY SNAPSHOT
TABLE 21. INGENICO GROUP: OPERATING SEGMENTS
TABLE 22. INGENICO GROUP: PRODUCT PORTFOLIO
TABLE 23. INGENICO GROUP: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 24. PREPAY TECHNOLOGIES LTD.: COMPANY SNAPSHOT
TABLE 25. PREPAY TECHNOLOGIES LTD: PRODUCT PORTFOLIO
TABLE 26. PREPAY TECHNOLOGIES LTD: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 27. SVM GLOBAL: COMPANY SNAPSHOT
TABLE 28. SVM GLOBAL: PRODUCT PORTFOLIO
TABLE 29. SVM GLOBAL: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 30. VANTIV CORPORATION: COMPANY SNAPSHOT
TABLE 31. VANTIV CORPORATION: OPERATING SEGMENTS
TABLE 32. VANTIV CORPORATION: PRODUCT PORTFOLIO
TABLE 33. VANTIV CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS

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