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Latest Innovative Research on Marketing Automation Market to 2025: Profiling Major Key Players like HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle, Infusionsoft, IBM, and Cognizant
Marketing Automation Market
“Marketing automation provides an integrated tool to manage the marketing activities such as email marketing, lead management, social media marketing, marketing analytics, customer relationship management, and distribution management. The system integrates, collects, stores, and analyzes the data related to customer and provides insights to the user. The global marketing automation industry is expected to register substantial growth in the near future, attributed to growth in need of business automation and insights, increase in requirement of centralized monitoring & controlling platform, and rise in adoption of IoT devices. USA is the largest sales region of marketing automation market in the world in the past few years. USA market took up about 53.95% the global market in 2017, while Europe was 23.84%.”
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Top Key Players Profiled in Marketing Automation Market:
The key players covered in this study, HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle, Infusionsoft, IBM, Cognizant, ETrigue, GreenRope, Hatchbuck, IContact, LeadSquared, MarcomCentral, Salesfusion, SALESmanago, SAP, SAS Institute, SharpSpring, Aprimo
The geographical segmentation of the marketing automation market has been done across global regions such as North America, Latin America, Asia-Pacific, Africa, and Europe on the basis of productivity. It throws light on recent advancements in technologies and certain methodologies which will help for boosting the outcome of the businesses. Furthermore, it offers detailed data of cost structure such as the cost of manpower, tools, technologies, and cost of raw material.
Marketing Automation Market segment by Type, the product can be split into
• Campaign Management
• Email Marketing
• Mobile Application
• Inbound Marketing
• Lead Nurturing and Lead Scoring
• Reporting and Analytics
• Social Media Marketing
• Others
Marketing Automation Market segment by Application, split into
• Large Enterprises
• Small and Mid-sized Enterprises (SMEs)
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The focused scene for the worldwide Marketing Automation Market is probably going to increase quickly over the coming years. The passage hindrances for more up to date players are very low and can be helpful for development, particularly when these organizations come sponsored by a strong speculator bolster.
In this study, the years considered to estimate the size of marketing automation market are as follows:
History Year: 2013-2018
Base Year: 2017
Estimated Year: 2018
Forecast Year 2018 to 2025
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