Global Beer Market Size Offers Stable Growth by 2025 - Anheuser Busch InBev, Beijing Yanjing Brewery, Boston Beer Company, Carlsberg Group, Dogfish Head Craft Brewery, Diageo PLC

The global beer market was valued at $593,024 million in 2017, and is projected to reach $685,354 million by 2025, growing at a CAGR of 1.8% from 2019 to 2025.

The beer market is anticipated to witness a significant growth in Asia-Pacific, owing to several factors such as upsurge among female consumers and social acceptance of beer as a refreshment drink in parties. However, various countries have levied huge taxes on alcohol to discourage excessive drinking, which is expected to hamper the market growth.

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Beer is one of the most largely consumed alcoholic beverages in the world. It is prepared using malted cereals, hops, and water. Factors such as cultural changes and penetration of western culture have influenced consumers behavior and inclination toward alcoholic beverages. Beer companies have recently introduced light, low-calorie alcoholic beverages, targeting the female audience. Moreover, changes in social lifestyle of the working class and growth in disposable income, especially in the developing Asian economies fuel the growth of the market.

Based on type, the global beer market is classified into lager, ale, stout & porter, malt, and others. Among these, the lager segment accounts for a significant market share by value. However, this segment is projected to witness slow growth compared to other segments owing to preference among major breweries for the production of ale beer. By category, the market is segmented into popular prices, premium, and super premium. The super-premium segment is expected to witness highest growth during the forecast period due to rise in disposable income in the potential markets of China, India, and Brazil.

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The global beer market is analyzed based on production method into macro-brewery, micro-brewery, craft brewery, and others. The macro-brewery segment presently dominates the global market due to changes in consumer taste and improvements in lifestyle. The craft brewery segment is expected to grow at a CAGR of 2.3% during the forecast period, owing to growth in preference among consumers for craft beer. Moreover, surge in the adoption of consolidation and expansion strategies by major industry brewers boost the growth of the craft beer industry.

Based on region, the global beer market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. Asia-Pacific is the highest revenue contributor, accounting more than two-fifths of the market share. Indonesia and India are the fastest growing beer markets in the Asia-Pacific region. However, the beer market in LAMEA is expected to register an increase in growth rate as compared with other regions, during the forecast period (2019-2025).

Beer Market Key Segments:

By Type

• Lager
• Ale
• Stout & Porter
• Malt

By Category

• Popular Price
• Premium
• Super Premium

By Packaging

• Glass
• PET Bottle
• Metal Can

By Production

• Macro-brewery
• Micro-brewery
• Craft Brewery

The premium beer is witnessing high market demand in Western Europe, the U.S., and Australia. Whereas in Spain, there is a high demand for value-based priced products over premium beers. Therefore, beer manufacturers focus toward product innovation to cater across all income groups.

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