Sweden Payments Landscape Market Opportunities & Challenges, Threat and Affecting Factors Analysis by Swedbank, SEB, Nordea, Svenska Handelsbanken, ICA Banken, Ikano Bank, Visa, Mastercard, American Express, Diners Club

GlobalData’s "Payments Landscape in Sweden: Opportunities and Risks to 2022", report provides detailed analysis of market trends in the Swedish cards and payments industry. It provides values and volumes for a number of key performance indicators in the industry, including credit transfers, cash, direct debits, cards, and cheques during the review-period (2014-18e).

The report also analyzes various payment card markets operating in the industry, and provides detailed information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2018e-22f). It also offers information on the country's competitive landscape, including the market shares of issuers and schemes.

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The report brings together GlobalData’s research, modeling, and analysis expertise to allow banks and card issuers to identify segment dynamics and competitive advantages. The report also covers details of regulatory policy and recent changes in the regulatory structure.

This report provides top-level market analysis, information and insights into the Swedish cards and payments industry, including - 
- Current and forecast values for each market in the Swedish cards and payments industry, including debit, credit, and charge cards.
- Detailed insights into payment instruments including credit transfers, cheques, cash, direct debits, and cards. It also, includes an overview of the country's key alternative payment instruments.
- E-commerce market analysis.
- Analysis of various market drivers and regulations governing the Swedish cards and payments industry.
- Detailed analysis of strategies adopted by banks and other institutions to market debit, credit, and charge cards.

Scope

- Digital banks also made inroads into Sweden during the review period. German mobile-only bank N26 launched operations in the country in November 2018. The bank offers a free standard account for individual customers and the N26 business account in Sweden, which comes with a free Mastercard debit card and cashback of 0.1%. The bank has plans to launch its premium N26 Black and N26 Metal cards in Sweden.
- To benefit from the growing preference for alternative payments, banks and payment service providers are launching new payment services. In November 2018 Google launched its mobile payment solution Google Pay in Sweden. The solution allows users to make in-store, online, and in-app payments. In November 2017 Klarna partnered with Nordic-based PSP Nets to provide its customers with a pay-later solution in physical stores throughout the Nordic region - previously Klarna was available only for online purchases. It entered the P2P payment space in August 2017 with the launch of Wavy, for users in 31 European countries. In the same year, Samsung Pay and Apple Pay were also launched in the country.
- The Swedish payments market has seen consolidation, with a series of sales and acquisitions during the review period. To offer integrated and omnichannel solutions, Ingenico purchased acquirer and payment service provider Bambora in November 2017. Earlier in May 2017 Swedbank acquired PayEx, a Swedish payment service provider operating in the Nordic region. Similarly, in June 2015, payment service provider Nets acquired Nordea’s merchant acquiring business in the Nordic and Baltic regions. Recently in May 2018, PayPal acquired iZettle for $2.2bn. The move strengthens PayPal’s in-store presence across Europe, including Sweden, and is expected to boost further developments in the payments market.

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Reasons to buy

- Make strategic business decisions, using top-level historic and forecast market data, related to the Swedish cards and payments industry and each market within it.
- Understand the key market trends and growth opportunities in the Swedish cards and payments industry.
- Assess the competitive dynamics in the Swedish cards and payments industry.
- Gain insights into marketing strategies used for various card types in Sweden.
- Gain insights into key regulations governing the Swedish cards and payments industry.

Key Leading Companies Mentioned:
Swedbank
SEB
Nordea
Svenska Handelsbanken
ICA Banken
Ikano Bank
Visa
Mastercard
American Express
Diners Club

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