Smart Display Market 2018 expected to grow from USD 143.25 billion in 2017 to USD 340.85 billion by 2023

Market Highlights

The demand for smart display has increased significantly across the world owing to increasing demand for OLED-based devices and technological shift & development of energy-efficient, attractive, high-specification display products. Furthermore, emerging applications for flexible displays and high growth of the wearable market is expected to enhance the growth of the market in the coming years. North America is expected to dominate the market followed by Europe. Moreover, the demand for digitized display in the retail industry is increasing at a considerable pace in this region. Asia-Pacific region is expected to show exponential growth in the upcoming years, as countries like China, South Korea, and India are projected to exhibit significant growth, majorly due to the increasing applications across retail stores, offices, banks, hospitals, and in the hospitality industry.

Smart display is a battery powered touchscreen device that has ability to share, connect, and interact with its user and other connected devices. It is a monitor, connected wirelessly for web-surfing and other activities that require little or no keyboard activity. The smart display has application in automotive, residential, commercial, education, healthcare industries among others. The smart display market is segmented on the basis of product type, display technology, touch panel type, and end-user. Google recently launched Google Home Hub, virtual assistant-enabled smart display. The Google Home Hub consists of a new feature called Ambient EQ, which is a combination of a dedicated sensor and imaging algorithm that tunes the color and brightness of the display.

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Key players

• LG Display Co., Ltd. (South Korea),
• Samsung Electronics Co., Ltd. (South Korea),
• Innolux Corp. (Taiwan),
• Sharp Corp. (Japan),
• Google Inc. (US),
• BOE Technology Group Co. (China),
• Lenovo (Hong Kong),
• Panasonic Corporation (Japan),
• Harman International Industries, Incorporated (US),
• ViewSonic (US),
• Sony Corporation (Japan)

According to MRFR, Global Smart Display Market is expected to grow from USD 143.25 billion in 2017 to USD 340.85 billion by 2023, at a compound annual growth rate (CAGR) of 15.61% during the forecast period.

Competitive Analysis

The smart display market has witnessed the trend of new product development across the world. Many key players have adopted new product development as their chief organic strategy to gain significant share in the market. Product development accounted for a significant percentage of the total business growth strategy in the years 2016 and 2017. XX% of the total company developments were partnership and collaborations whereas, merger & acquisition accounted for XX% of the total strategic developments adopted by the key players in the market.

Regional analysis

The global market for smart display is estimated to grow at a significant rate during the forecast period from 2018 to 2023. The geographical analysis of smart display market is done for North America, Europe, Asia-Pacific, and the rest of the world.
Asia-Pacific is expected to show significant growth during the forecast period owing to growing internet penetration in developing economies such as China and India. North America followed by Europe is dominating the market as it is a technologically advanced region and is experiencing increasing demand for comfort and convenience in consumer devices in the region.

Segmentation

Smart display market is segmented on the basis of display size, display technology, end-user and region.
Based on the product, the market is segmented into smart TV, smartphone, monitor, digital signage, smart wearables, head up display, interactive kiosk, and others.
On the basis of display technology, the market is segmented into LCD, TFT-LCD, OLED, and others.
Based on the touch panel type, the market is bifurcated into capacitive and resistive.
By end-user, the market is segmented into automotive, residential, commercial, education, healthcare, and others.
By region, the market is segmented into North America, Europe, Asia-Pacific and the rest of the world.

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Intended Audience

• Smart Display Panel Manufacturers
• Smart Display System Manufacturers and Technology Providers
• Electronics Hardware Suppliers
• Electronics System Integrators
• Industry Associations
• Raw Material Suppliers for Smart Display Manufacturers
• Traders, Distributors, and Suppliers of Smart Display Products
• Government Associations
• Technology standards organizations, forums, alliances, and associations
• Universities and research organizations
• Government bodies

LIST OF TABLES
Table 1 Global Smart Display Market, by Region, 2018–2023
Table 2 North America: Smart Display Market, by Country, 2018–2023
Table 3 Europe: Smart Display Market, by Country, 2018–2023
Table 4 Asia Pacific: Smart Display Market, by Country, 2018–2023
Table 5 The Middle East & Africa: Smart Display Market, by Country, 2018–2023
Table 6 Latin America: Smart Display Market, by Country, 2018–2023
Table 7 Global Smart Display Product Type Market, by Region, 2018–2023
Continued….

LIST OF FIGURES
FIGURE 1 Global Smart Display Market Segmentation
FIGURE 2 Forecast Methodology
FIGURE 3 Porter’s Five Forces Analysis of Global Smart Display Market
FIGURE 4 Value Chain of Global Smart Display Market
FIGURE 5 Share of Global Smart Display Market in 2017, by Country (in %)
FIGURE 6 Global Smart Display Market, 2018–2023
FIGURE 8 Global Smart Display Market Size, By Product Type, 2017
Continued….

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