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Halloween – No longer just an American trend

09-27-2010 09:15 AM CET | Fashion, Lifestyle, Trends

Press release from: Ace Fancy Dress LTD

The winter's fast approaching and with it comes an ever-emerging and popular trend taking the UK by storm, the celebration of Halloween on the 31st of October. Halloween is now a highly popular event in the UK, with 'trick or treating', Halloween costume parties, and pumpkin decorating, all fundamental for the 'perfect' Halloween event.

Predominantly in earlier years an event solely focussed around religious practice, in modern culture Halloween has became a hugely popularised celebration in America, 'the National Retail Federation in the United States, found that 53.3 percent of consumers planned to buy a costume for Halloween 2005, spending $38.11 on average. They were also expected to spend $4.96 billion in 2006, up significantly from just $3.3 billion the previous year.' Grannis, Kathy; Scott Krugman. National Retail Federation (September 20, 2006). This relatively new trend across the UK now boasts city parades in it honour, in attempt to dislodge the US as one of its key consumers. 'Manchester is set for its first Halloween parade, here is hoping the parade will become an annual fixture and eventually grow to rival New York's annual Halloween celebration.'

The celebration of Halloween whilst strongly associated with North America, is clearly having a major emergence in the UK, costume parties in particular for adults and children are now one of the most popular event for fancy dress style parties. Whilst the economy still struggles with the affects of the recession, and the cold winter months looming, Halloween will provide a much-needed escapism albeit for one day!

About Ace Fancy Dress:

Ace Fancy Dress has been established for over six years since 2004 and has developed a comprehensive selection of brilliant fancy dress costumes and accessories. Having been around for some time their range covers everything such as Halloween costumes, fancy dress wigs, masks and children fancy dress costumes. They pride themselves on being able to offer customers, same day shipping, live stock control, fast delivery with an easy shopping experience backed up by secure servers.

Ace Fancy Dress LTD
10 Barton Road
Water Eaton
Milton Keynes
Phone: (0845) 644 5196
Fax: (0845) 226 7044

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