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Stevia Market: What's in Store for the Future?
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The report on the global stevia market is appropriately segmented on the basis of extract type and application. Powder extract holds prominence due to its versatility to be used with various foods. Packaged food products, table top sweeteners, and beverages are key applications of stevia.
The report prepared by seasoned analysts provides a brilliant assessment of the stevia market by analyzing demand drivers, challenges, trends, opportunities, competitive outlook, and other aspects.
Global Stevia Market: Trends and Opportunities
Primarily fuelling the global stevia market is increasing awareness about the health benefits of stevia. Stevia is 200-350 times sweeter than sugar with low-calorie content because of which it is used by several food and beverage companies. Stevia has its own unique taste that enhances taste of foods in which it is used. Stevia offers several advantages such as sweetness, texture, sugar preplacement, reduction in calories, color, and flavor enhancement.
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In addition, increasing availability of stevia across the globe is also fuelling the stevia market. Stevia based products are increasingly available in modern retail outlets thus benefitting the stevia market. Rising consciousness among individuals about benefits of low calorie sweetener is also stoking demand for stevia.
Furthermore, rising popularity of natural ingredients and antioxidants is also a key growth driver of the global stevia market.
On the contrary, high cost involved to engage highly skilled labor and for equipment for colex process of stevia formulation is a restraint to the growth of stevia market.
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