Capsule Endoscopy Market: High-Growth Emerging Economies And The Companies That Propel Them "Given Imaging Ltd., Olympus Corporation, IntroMedic Co. Ltd., CapsoVision Inc., and Chongqing Jinshan Science & Technolgy Co. Ltd."

Global Capsule Endoscopy System Market was valued at $178.8 million in 2014 and is expected to reach $399.7 million by 2020, registering a CAGR of 14.8% during the forecast period 2015 - 2020.

North America and Europe collectively accounted for around 83% of the capsule endoscopy systems market revenue in 2014 and are expected to maintain their lead throughout the forecast period. Large patient base, rising healthcare expenditure and quick adoption of innovative technologies are the key factors responsible for market growth in these regions. Key players profiled in this report includes- Given Imaging Inc., Olympus Corporation, IntroMedic Inc., CapsoVision Inc. and Chongqing Jinshan Science & Technology Group Co. Ltd.

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Capsule endoscopy is an advanced non-invasive technique that uses wireless disposable video capsule, workstations and recorders for the diagnosis of gastrointestinal disorders such as peptic ulcers, Crohn's disease, obscure gastrointestinal bleeding (OGB) among others. The capsule aid in capturing images, which are transmitted to the recorders and analyzed through workstations and software. Capsule endoscopy would gradually replace conventional gastrointestinal monitoring techniques, largely due to the non-invasiveness and convenience. Increasing popularity of varied capsule types such as small bowel, oesophagus and colon, growing aging population and rising incidences of gastrointestinal disorders, are some of the key factors that would largely drive the market growth. On the other hand, unclear reimbursement policies, stringent regulations and high cost of capsule endoscopy systems, would hamper the market growth.

Small bowel diseases segment accounted for the highest revenue in 2014. This was primarily due to a large patient population suffering from the small bowel disease and established reimbursement for small bowel capsules.

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Global capsule endoscopy system market is segmented into component, application and geography. Based on component, the market is segmented into capsule endoscopes, recorders and workstations. Capsule endoscope segment holds a dominant share in component market owing to the increasing utilization of different types of capsule endoscopes. Based on application, the market is segmented into small bowel diseases, esophageal diseases and colonic diseases. Global capsule endoscopy market is analyzed on the basis of geographical regions, which include North America, Europe, Asia-Pacific and LAMEA.

The key players profiled in the report includes

• Given Imaging Ltd.,
• Olympus Corporation,
• IntroMedic Co. Ltd.,
• CapsoVision Inc., and
• Chongqing Jinshan Science & Technolgy (Group) Co. Ltd.

Table Of Content

Chapter: 1 INTRODUCTION
1.1 Report Description
1.2 Key benefits
1.3 Market segmentation
1.4 Research methodology
1.4.1 Secondary research
1.4.2 Primary research
1.4.3 Analyst tools and models

Chapter: 2 EXECUTIVE SUMMARY
2.1 CXO perspective
2.2 Market beyond what expected by 2025 ($million)
2.2.1 Moderate growth scenario
2.2.2 Rapid growth scenario
2.2.3 Diminishing growth scenario

Chapter: 3 MARKET OVERVIEW
3.1 Market Definition and scope
3.2 Key findings
3.2.1 Top impacting factors
3.2.2 Top investment pockets
3.2.3 Top winning strategies
3.3 Porter five forces analysis
3.3.1 Bargaining power of buyers
3.3.2 Bargaining power of suppliers
3.3.3 Threat of new entrant
3.3.4 Threat of substitute
3.3.5 Industrial rivalry
3.4 Value chain analysis
3.4.1 Primary activities
3.4.2 Secondary activities
3.5 Government regulation
3.6 Reimbursement scenario
3.7 Market player positioning, 2014
3.8 Market dynamics
3.8.1 Drivers
3.8.2 Restrains
3.8.3 Opportunities

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