Wireless Speaker Market 2018 US Analysis, Opportunities and Forecast To 2023

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This market research report on US wireless speaker market offers analysis on market size & forecast, market share, industry trends, growth drivers, and vendor analysis. The market study also includes insights on segmentation by connectivity type (Bluetooth speaker and wifi-speakers), by price range (low-end, mid-range, and premium), by end users (residential and commercial end-users), and by distribution (retail and online).

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US Wireless Speaker Market – Overview:

The exponential proliferation of smartphones, tablets, PCs, or other dedicated wireless controllers is propelling the requirement of smart devices and boosting the growth of US wireless speaker market. The focus on developing the connectivity technology is leading to the introduction of the Bluetooth speakers and Wi-Fi speakers in the US market. The growing demand for advanced audio equipment will augment the growth of the US market.

The launch and commercialization of smart and connected devices will help vendors meet the consumer preferences and requirements in the market. The introduction of new product models with innovative features that increases the convenience of using these devices will revolutionize the US market over the next few years. The increasing in consumer spending limits and the economic recovery is creating lucrative prospects for smart speaker companies operating in the US market. The increasing adoption of highly durable consumer appliances will drive the demand in the market. The launch of waterproof Bluetooth speakers and rugged Bluetooth speakers will transform the US market.

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The continuous product innovation has led to the introduction of smart speakers with voice assistant technology in the US market. Additionally, the integration of voice-assistance technology in household appliances, enhanced marketing, and growing visibility of these products through online retail channels will led to the development of the US wireless speaker market.

The growing presence of online retailers such as Amazon and eBay offering a wide range of products from several vendors will boost the sales and revenues in the US market. The leading manufacturers are investing in the R&D of innovative products that can add value, enhance home experience, and offer the ease of convenience to attract maximum number of consumers in the market. The US wireless speaker market is anticipated to reach revenues of approximately $12 billion by 2023, growing at a CAGR of more than 13% during 2018-2023. The report also provides market size details in terms of unit shipment during the forecast period.

US Wireless Speaker Market By Connectivity: Advanced battery technology for Bluetooth Speaker will boost sales in the US wireless speaker market during forecast period.

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The US wireless speaker market by connectivity is segmented into Bluetooth speaker (traditional Bluetooth speaker, waterproof Bluetooth speaker, and rugged Bluetooth speaker) and Wi-Fi speaker (Wi-Fi only speaker, hybrid speaker, smart speakers, non-smart speakers, singleroom speaker, and multiroom speaker). Bluetooth speakers dominated a significant portion of the market share in 2017, growing at a CAGR of around 11% during the forecast period.

The increasing focus on production innovation and launch of systems with a unique design and latest technology is fueling the growth of this segment in the US market. The increasing investment in battery technology will help manufactures boost the battery backup in Bluetooth speakers in the US market. These innovations have led to the improvement of battery capacity that can run continuously up to 16 to 24 hours in a single charge. Moreover, the innovations in Bluetooth technology, introduction of new models, and decreasing ASP are some of the major factors augmenting the growth of this segment in the US wireless speaker market.

Key Vendor Analysis

The US wireless speaker market is very concentrated and the top players control over 90% of the market share. The rapid changes in technological environment is boosting consumer expectations and intensifying the competition in the US market. The manufacturers focus on continual innovations and upgrades will help them sustain the level of competition in the market. The increasing investment in the development of Bluetooth-only based, Wi-Fi-only based devices, and hybrid systems will help vendors gain a larger market share. The introduction of systems with high functionality and innovative designs will lead players attract larger group consumers in the US wireless speaker market during the forecast period.

The major vendors in the US market are:
• Alphabet (Google)
• Amazon.com
• BEATS Electronics (Apple)
• Bose
• HARMAN International (Samsung)
• Sonos
• Sony

Other prominent vendors include Altec Lansing, Anker Innovations, AOMAIS, Apple, Axess, Avnera, Baidu, Bang & Olufsen, Beijing LingLong (JD.com), Braven, Creative Technology, Deutsche Telekom, DOSS, D&M Holdings (Denon), Edifier, Fabriq, Facebook, Forcovr (Shenzhen Guowei Security), iClever, ION Audio, Invoxia, Jam Audio, KaKao, KitSound by Kondor, Klipsch Group, Koninklijke Philips, KT, Lenovo, LG Electronics, Libratone, LINE Corporation, Logitech, Mobvoi, Monster Cable Products, Mpow, Mycroft AI, NAVER Corporation, NVIDIA, Onkyo & Pioneer, Orange, Panasonic Corporation, Photive, Plantronics, Polk Audio, Rock Space (RENQING TECHNOLOGY), Samsung Electronics, SHARKK, Sharp, SK Telecom, Skullcandy, SoundBot, Supersonic, Telefónica, Tencent, The House of Marley, Tribit audio, VicTsing, Xiaomi, Yamaha, Yandex, and Zebronics.

Key market insights include:

1. The analysis of US wireless speaker market provides market size and growth rate for the forecast period 2018-2023.

2. It offers comprehensive insights on current industry trends, trend forecast, and growth drivers about the US wireless speaker market.

3. The report provides the latest analysis of market share, growth drivers, challenges, and investment opportunities.

4. It offers a complete overview of market segments and the regional outlook of US wireless speaker market.

5. The report offers a detailed overview of the vendor landscape, competitive analysis, and key market strategies to gain competitive advantage.

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