Data Center Infrastructure Market Booming Growth & Trends Worldwide with Top Companies - Amazon, AT&T, Banco Santander, Equinix, Google, Level 3 Communications, Oracle, Telefónica, Unisys, Dell

Rising digitalization and the demand for online services are making it vital for the operators to store and efficiently manage the data generated, which is expected to offer an impetus to the data center infrastructure market growth. Government initiatives aiding SME growth and the rapid increase in the organizational data are fueling the growth of data centers. This is causing a rise in the expenditure on infrastructure technologies such as cooling, power, and networking, among others. New and advanced technologies, such as evaporative and free cooling and facilities equipped with AI, also aid in augmenting the overall efficiency of the facilities, thereby driving the market growth.

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In a recent series of events, the technology conglomerate Google Inc., announced expansion of its data center infrastructure in Ireland, which will also make its total capital investment in Dublin close to €1bn, since 2003. The investment further justifies Google’s strong portfolio in Dublin market, which is a vital operational hub for the internet giant. Reportedly, between the period of 2011 and 2017, Google data center park in South Dublin was almost a direct investment of €350m. Sources further reveal that data centers, on an annual basis, contribute overall €400m to the GDP of Ireland. Amidst this, the company cites the importance of Ireland and the EMEA based data centers, with regard to enabling businesses and consumers to use cloud-based tools & software more effectively and efficiently.

Google’s initiative largely validates the fierce competitive scenario of the data center infrastructure market and the rapid technological interventions this vertical is exemplified with. Apart from Google other industry giants such as Amazon, Facebook, and Oracle are also leveraging this market space and are investing heavily in the developing economies of Asia Pacific. India market in this regard, is witnessing phenomenal growth prospects, owing to the extensive developments in IT infrastructure. Not to mention, the massive smartphones penetration and mobile computing services have proved to be catalysts for the regional expansion.

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Increasing number of facilities across the globe coupled with the rising demand for data storage, management, and backup is expected to fuel the demand for networking equipment in the data center infrastructure market. Networking equipment includes Ethernet switches, WAN, SD-WAN, and application delivery controllers. Growing complexity in the management of enormous data volume generated by enterprises is compelling the adoption of new infrastructure allowing security, visibility, and automation of data. Networking equipment forms a crucial part of the infrastructure. The equipment enables a strong connection between data center nodes and the equipment to ensure that they can transfer and communicate data.

Colocation data center infrastructure market is gaining popularity among organizations to reduce the expenses associated with maintaining and building facilities. Colocation facilities accounted for over USD 10 billion in 2017, provide end users server security, storage, cooling, power, and networking equipment. Constructing a new facility drains the company’s money, time, and labor owing to which the colocation market is witnessing a growing demand.

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Key companies in the data center infrastructure market comprise Vertiv Group Corporation, Submer Technologies Sl., Schneider Electric S.E., Rittal GmbH & Co., KG, Panduit Corporation, Eaton Corporation PLC, Dell, Inc., Degree Controls, Inc., ClimateWorx International, Black Box Corporation, Asetek, ANEXIA Internetdienstleistungs GmbH, and Airedale International Air Conditioning Ltd., among others.

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