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Beacon Market Size Expected to Reach $14.8 Billion by 2024 - Industry Driver, Restraint and Opportunity

12-03-2018 07:35 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Allied Market Research

Beacon Market Size Expected to Reach $14.8 Billion by 2024 -

The Internet of Things (IoT) is of great importance to industries worldwide. The need for wireless integration drives novel technologies to emerge and one of them is the beacon technology. Beacons are small and inexpensive wireless devices that bridge the physical world to the internet, helping to automate processes. They use a Bluetooth low energy (BLE) signal to send out an alert of its presence to a nearby device such as a smartphone or a tablet. Apps or websites in the devices catch the signals and react accordingly. According to Allied Market Research, the beacon market is likely to accrue a sum of $14,838.8 million by 2024, growing at a CAGR of 61.5% from 2018 to 2024.

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Due to their vast applications, beacons have been gaining a lot of popularity over the last few years. Their demand is growing owing to increased investments in proximity marketing and the enhanced capabilities of beacons such monitoring and tracking of employees & assets, safety and security monitoring, data generation, resource and space optimization, and others.

Given the growing demand for beacons, startups and giants in the space have jumped in to capitalize on this opportunity. For instance, in June 2018, Keekom LLC, a U.S.-based company came up with a user-friendly phone app for launching Bluetooth beacon advertising and launched a new line of beacons. The products can be used by merchants, real estate agents, retail stores, outdoor advertisers, service providers, venue sales marketers, and more to carry out their marketing and campaigns.

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Dominating Market Players Profiled in this Study:

•Advanced system, SLU
•Apple Inc.
•BlueCats
•Blue Sense Networks
•Estimote, Inc.,
•Gelo
•Glimworm Beacons,
•Gimbal
•Kontakt.io
•Beaconinside GmbH

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About Us:

Allied Market Research (AMR) is a full-service market research and business consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

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Fax: +1-855-550-5975
help@alliedmarketresearch.com
Web: https://www.alliedmarketresearch.com

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