Breathe easy at home with Blueair’s revolutionary air purifying technology

Dubai UAE, November 29, 2018: According to a recent report by the World Health Organisation (WHO) nine in ten people on the planet are breathing toxic air. The WHO establishes that indoor air is often more harmful to human health as the indoor air contains a mixture of outdoor pollutants entering homes through windows, doors and ventilation, and household pollutants such as dust, smoke, mold, plastics, bacteria and virus.

“Air pollution has emerged as a significant risk factor for human health especially in the Middle East, where dust storms affect the quality of air. Respiratory disorders such as pulmonary disease and asthma are directly linked to air pollution and new research shows that it could have a role to play in diabetes and cardiovascular illness – all major complaints in this region. Blueair’s powerful HEPASilent™ technology helps residents breathe easy by removing 99.97% of airborne pollutants including dust, viruses, allergens, smoke etc. to improve indoor air quality significantly,” says TR Ganesh, General Manager, Blueair Middle East.

Superior performance at lower noise level and lower energy consumption
Blueair's HEPASilent™ technology delivers especially high performance and efficiency by combining electrostatic and mechanical filtration technologies. This combination, pioneered by Blueair, delivers higher clean-air delivery rate (CADR) with whisper-silent operation and high energy efficiency. In fact, a Blueair air purifier works so quietly that you can sleep next to it. On its lowest setting, a Blueair air purifier uses less electricity than a lightbulb, while still removing airborne particles down to 0.1 micron in size.

How dual technology makes the difference
With Blueair’s HEPASilent™ technology, airborne particles are charged before they reach the filter. This makes the particles adhere to the polypropylene fibers in the filter more easily due to electrostatic forces, which allows the use of a less dense filter, so more air can be pushed through with less noise and less energy. The lower filter density allowed by the stickiness of the charged particles also reduces clogging. Filtration remains at peak performance levels longer, with high efficiency and longer lasting performance.

“No other air purifiers deliver such high performance on so many parameters, all at the same time” said Daniel Johansson, Chief Technology Officer at Blueair, explaining that “the reason behind Blueair’s success is that we do air purification and nothing else, and have been doing so for the last 20 years. In Stockholm, our R&D team continuously work to take air purification to the next level. Our team of filtration experts, sound engineers, designers and technical experts are the best in the industry”.

“We never compromise on quality or consumer experience. As a result, our air purifiers are made from high-quality materials designed to ensure a clean, healthy indoor air for millions of consumers in over 60 countries around the world” added Johansson.

How do air filters work?
In a Blueair filter, ultra-thin polypropylene fibers of different sizes and layers are interwoven to lock in particles. Once captured, particles are never released back into your home, even when filters are heavily loaded. The filters capture larger particles like pollen, dust and pet dander as well as smaller particles such as bacteria and viruses. Because polypropylene prevents bacterial growth, our filters capture bacteria and mold from the air but never grow their own.

When the filter needs to be replaced, just open the lid, take out the old filter and put the new one in. No screws, hooks or tools are needed. All done in less than a minute. An extra bonus is that Blueair filters don’t require additives or washing. Polypropylene is also an environmentally responsible synthetic, which when properly disposed of, breaks down into carbon dioxide and water.

How does HEPASilent™ technology work?
1. The ultra-quiet fan draws air into the air purifier.
2. Airborne particles receive an electrical charge that causes them to adhere more easily to the polypropylene filters.
3. Charged particles are removed in the filter.
4. Because the charged particles adhere to the fibers in the filter more easily, the filter can be less dense. Lower density means the fan pushes through more air with less pressure, noise and energy consumption. Lower density also reduces clogging.

What airborne pollutants are being removed?
Blueair’s HEPASilent™ technology removes 99.97% of airborne particles down to 0,1 micron in size meaning that a Blueair air purifier effectively removes pollen, dust, smoke, cooking fumes, car exhausts, pet dander, microplastics, mold, spores, fungi, bacteria and virus from the air.

About Blueair
Blueair is one of the world’s leading producers of air purification solutions for home and professional use. Founded in Sweden, Blueair delivers innovative, best-in-class, energy-efficient products and services to consumers in over 60 countries around the world. Blueair is part of the Unilever family of brands. http://www.blueair.com

Blueair Middle East
Jafza One, Office No. AB1503 Jebel Ali free Zone - Dubai
Phone: 04 882 1244

This release was published on openPR.