Press release
NDS Increases Focus on Advanced Advertising Solutions in Asia Pacific
The NDS suite of advanced advertising solutions, NDS Dynamic™, enables TV operators to manage, deliver and execute advanced and interactive advertising campaigns to improve their existing advertising sales and develop new advertising revenue streams; all reinforced by accurate viewing analysis for programmers. The NDS Dynamic suite has three solutions, audience measurement, addressable advertising and interactive advertising.
In this new role, Darryn will be responsible for the positioning and sale of NDS’ advanced advertising solutions to major advertisers, advertising agencies, content providers and pay-TV operators across the Asia Pacific region. Darryn is a seasoned advertising industry professional with 17 years of experience in the Asia Pacific region. For the previous nine years he held the position of Vice President of Integrated Sales and Marketing with STAR TV based in their Hong Kong office. In his role with STAR TV, Darryn was responsible for running large integrated marketing campaigns across the region for STAR TV clients.
Darryn Rodricks commented, “It is a privilege to be joining NDS at such an important growth stage in the region, and in fact the industry. Industry players are looking to new technologies to measure audiences and target viewers to maximise advertising revenues.” He added “NDS are in a key position to support growth in the advertising industry and I look forward to my part in that.”
“We see great potential for advanced advertising solutions in the region, and we welcome Darryn and his exceptional skill, experience and contacts in the advertising industry to the company. His appointment gives us the opportunity to broaden our reach in the market, as we expand to support more partners in the advertising value chain including advertising agencies and advertisers,” said Sue Taylor, Senior Vice President and General Manager of NDS Asia Pacific.
NDS Group Ltd. creates the technologies and applications that enable pay-TV operators to securely deliver digital content to TV STBs (set-top boxes), DVRs (digital video recorders), PCs, mobiles and other multimedia devices. Over 70 of the world’s leading pay-TV platforms rely on NDS solutions to protect and enhance their businesses. VideoGuard® is the world’s market-leading conditional access (CA) and digital rights management (DRM) technology, currently deployed on 133 million active devices, and safeguarding pay-TV service revenues exceeding $40 billion. NDS middleware, including MediaHighway® which enables a host of advanced services for subscribers, has been deployed on 152 million devices. NDS DVR technology, centred around XTVTM, leads the global industry with 30 million units deployed. (Deployment figures as of 30th June 2010).
Headquartered in the UK, NDS remains committed to investing in R&D with over 75% of its employees dedicated to pioneering work at development centres in China, Denmark, France, India, Israel, Korea, UK and US. NDS has also implemented a host of initiatives aimed at reducing its carbon footprint and helping digital TV subscribers reduce energy consumption.
NDS Group Ltd. is a private company owned by the Permira Funds and News Corporation. See www.nds.com for more information.
Read about the latest developments at NDS and in the pay-TV industry in World Vision: http://www.nds.com/worldvision
Click here for the NDS RSS feed: http://feed43.com/nds_press_releases.xml or follow us on Twitter: http://www.twitter.com/nds_group.
NDS Group Ltd.
One London Road / Staines
GB-TW18 4EX Middlesex
www.nds.com
Amy Lucas
Corporate Communications
Susbauer PR for NDS
Ansgar Gerber
Managing Partner
Phone: +49 40 3990 6357
a.gerber@susbauer.de
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release NDS Increases Focus on Advanced Advertising Solutions in Asia Pacific here
News-ID: 140423 • Views: …
More Releases from NDS Group Ltd.
Dave Habiger Appointed CEO of NDS Group Ltd. - Dr. Abe Peled Becomes Executive C …
NDS Group Ltd. today announced the appointment of Dave Habiger as Chief Executive Officer, and that in his continuing role with the company, Dr. Abe Peled, previously Chairman and CEO, will assume the full time position of Executive Chairman.
Dave Habiger, 42, began his career in media as a founder of Providence Productions. In 1992 he began working with the founding members of Sonic Solutions, later playing an important role in…
NDS Set-Top Box Software Powers BSkyB’s Sky+HD STB & Anytime+ VOD Service
.
- NDS’ advanced set-top box software enables innovative services for Sky subscribers across the UK and Ireland
- Includes Sky Anytime+ service, delivered over IP using NDS progressive download technology in both the headend and the STB
- Enables Sky to address changing customer demands with the ability to introduce additional functionality and services
NDS, the leading provider of technology solutions for digital pay-TV, today announced that BSkyB has deployed a customised implementation…
NDS Enables Hybrid Functionality for Astro B.yond Platform
- NDS MediaHighway set-top box software enables Astro service over IP in addition to DTH
- Astro deploys NDS Progressive Download technology to enable uninterrupted viewing of on-demand content
London, UK — June 21, 2011 – NDS, the leading provider of technology solutions for digital pay-TV, today announced that their technologies are enabling hybrid functionality for the Astro B.yond platform from Astro, Malaysia’s leading cross-media group.
The new solution will provide Astro subscribers…
NDS MediaHighway Enables New HbbTV Service from Alcatel-Lucent for Tele Columbus
.
- Tele Columbus to launch new HbbTV service building on NDS set-top box software
- Solution to be showcased at ANGA Cable by both NDS (stand B18/10.2) and Alcatel-Lucent (stand D19/10.2)
- Partners to benefit from regional targeting capabilities
NDS, the leading provider of technology solutions for digital pay-TV, and Tele Columbus, one of the leading German cable operators, today announced their cooperation for the launch of a new HbbTV service. The new…
More Releases for Asia
South East Asia Business Jet Market And Top Key Players are Asia Corporate Jet, …
By 2022, the South East Asia Business Jet Markets estimated to reach US$ XX Mn, up from US$ XX Mn in 2016, growing at a CAGR of XX% during the forecast period. The Global Business Jet Market, currently at 21 million USD, contributes the highest share in the market and is poised to grow at the fastest rate in the future. The three broad categories of business jets are Small,…
RAMPF Korea – Producing in Asia for Asia
Joint Venture for the Asian markets – The international RAMPF Group has realigned the cooperation with its long-standing partner Orient Dosiertechnik from Korea with the founding of RAMPF Korea Co., Ltd. The new company based in Hwaseong City is developing and producing mixing and dispensing systems specifically for the Asian markets.
Within the framework of the new joint venture based in Hwaseong City, mixing and dispensing systems are being developed and…
LIXIL Asia Presents Asia Pacific Property Awards
Through its power brands GROHE and American Standard, LIXIL Asia signs a three-year deal to become the Headline Sponsor of the Asia Pacific Property Awards from 2019 until 2022.
23rd January 2019: The International Property Awards, first established in 1993, are open to residential and commercial property professionals from around the globe. They celebrate the highest levels of achievement by companies operating within the architecture, interior design, real estate and property…
PEOPLEWAVE WINS ASIA TECH PODCAST PITCHDECK ASIA 2019 AWARDS
15 January 2019, Singapore – Peoplewave, Asia’s leading data-driven HR technology company, won the Asia Tech Podcast (ATP) Pitchdeck Asia 2019 Awards, being awarded “Startup Most Likely to Succeed in 2019".
The 2019 Pitchdeck Asia Awards is an opportunity for the Asian Startup Ecosystem to shine a spotlight on some of its best startups. The awards were decided by a public vote. More than 7,200 votes were cast by registered LinkedIn…
Undersea Defence Technology Asia, UDT Asia 2011
Latest Military Diving Technologies featured in UDT Asia
Equipping Asia’s navies with the latest diving technology for asymmetric warfare and
operations
SINGAPORE, 17 October 2011 - Naval diving and underwater special operations is a field that is
seeing increased attention and investment amongst navies in Asia. Units such as the Indonesian Navy‟s KOPASKA, the Republic of Singapore Navy‟s Naval Diving Unit (NDU), the Royal Malaysian Navy‟s PASKAL are increasingly utilising specialised equipment for conducting…
Asia Diligence – Specialist Investigative Due Diligence for Asia & Beyond
Asia Diligence today announced the opening of its European Customer Services office in the United Kingdom. The office is to be managed by Steve Fowler and will focus on providing services to Asia Diligence’s European customers. Asia Diligence is also planning to open a US office in the near future, which will provide customer service to its US and North American clients.
Asked to comment on the move, Luke Palmer, the…
