Data Center Power Market Innovation and Technological Trends by 2024 - Competitive Landscape by ABB Ltd., Caterpillar Inc., Cummins, Inc., Eaton Corporation, Emerson Network Power, Inc., General Electric, Hewlett-Packard Company, Huawei Technologies Co.,

Data center power market is witnessing increasing demand from the IT & telecom industry, which can be attributed to the enormous volume of data generated by the businesses that require adequate storage and demand for improving service levels. To streamline operations, reduce costs, and enhance the performance companies operating in the IT & telecom industry are focusing on deployment of these facilities. In addition, the infrastructure development across several countries by major IT companies such as IBM, Google and Microsoft are providing an impetus to the data center power market growth.

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The rapidly rising energy costs has made the data center operators more inclined towards the greener facilities to improve the operational efficiency of the equipment, which will impact the sales of the equipment such as cabling, busways and intelligent PDUs over the forecast timespan. Players are manufacturing equipment with energy efficient technologies and are utilizing renewable and green energy for their products. In addition, data center power market service providers are implementing the adaptive control systems to minimize the energy consumption. The efficient power solutions installed in the facilities are helping companies to reduce the overall operating cost, which in turn are reducing the total cost of ownership (TCO).

Top Competitors:
1. ABB
2. Belkin International
3. Black Box
4. Caterpillar Inc.
5. Cummins Inc.
6. Delta Electronics
7. Eaton
8. Emerson Network Power
9. Generac Power Systems
10. GE
11. Hewlett Packard Enterprise
12. Huawei Technologies
13. Legrand
14. Phoenix Contact
15. Schneider Electric
16. Siemens
17. TDK
18. Toshiba
19. Vertiv

Emerging trend of utilizing colocation facilities by companies in comparison to the construction of new facilities can be credited to the requirement of huge capital investments. Factors such as capital expenditures associated with building newer facilities followed by need for updating large computing centers are compelling the colocation data center power market growth. In addition, growing popularity of using colocation among the cloud service providers and private companies is fueling the industry growth. However, complexity of data center designs and high initial investments required for these facilities may hamper the data center power market growth.

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Increasing number of the facilities coupled with the rising investments by various business entities across the Nordic region will fuel the Europe data center power market growth. Several companies are focusing on making expansion in the region owing to the presence of abundant fossil fuels and the favorable temperature. Facility operators are investing in high amount in outsourcing the services to meet the ever-increasing capacity requirements. Growing demand of virtualization by businesses implementing and using cloud technology is expected to boost the deployment of power solutions in European countries.

Major players operating in the data center power industry include ABB Ltd., Eaton Corporation, Emerson Network Power, Fuji Electric, General Electric, Schneider Electric S.A., Delta Electronics Inc, Toshiba Corporation, Tripp Lite, Riello, Ametek Inc., and Belkin International among others. The presence of major industry players has intensified the competition in the industry with companies competing based on distribution, price, technology, quality, service and brand. Companies are frequently presenting modern products in the market, such as PUE monitoring devices, which provide efficient energy management products, which is resulting in a high competitive rivalry.

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The data center power market is significantly competitive, where the major players are competing based on customer base, and the need for high energy requirements. Intense competition prevails in the industry, where several SMBs and large businesses are implementing efficient facilities for their businesses to sustain in the intensely competitive environment. Several growing businesses are preferring the construction of new facilities instead to gain a competitive edge over their peers.

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