Frozen Bakery Products Market projected to reach USD 27.16 Billion by 2023 | Major Key Players are Aryzta AG, General Mills, Kellogg company, Conagra Foods, Premier Foods plc, Associated British Foods plc, Flowers Foods, Warburtons Bakery, Fuji Oil

Freed from preservatives, people these days are more interested in the frozen bakery products that can be cooked on the requirement and easily stored for further use. These products can vary from simple bread to cakes, pastries, pizza crust, breakfast cereals, baking flour, and so on. The principal factor affecting these products growth are the decreased or no concentrates of gluten and the non-requirement of molds, bacteria, and yeasts in the product making. No specialized equipment is needed for the cooking and the time consumed can also be restrained.

Global Frozen Bakery Products Market Size:

The Global Frozen Bakery Products market has been estimated at USD 15,464.3 million in 2016 and is projected to reach USD 24,900.3 million by 2022, at a CAGR of 8.38% during the forecast period mentioned in our report.

The increased demand for the food industry, changing human lifestyles, interest to try different tastes in a healthy manner, and exhaustive day to day works highly influence the market growth of frozen bakery products.

One of the fastest growing variants of frozen bakery goods is the frosted cake. Demand for creative and premium cakes for regular or special occasions is driving the frozen cake market across the globe. Cakes are given the prime importance whether it is a birthday or marriage day or anniversary or a new beginning. This requirement of people has gained interest among different players of the market to bake different categories of cakes in rich exotic flavors.

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The fast food centers along with the retail chains are the most successful segments using the frozen products. The ability to immediately heat and serve the food has made these segments popular and highly successful. The augmented consumption of pizzas and bakery goods worldwide has significantly mounted the market growth for frozen bakery products.

Apart from changing lifestyles and food tastes, there are some other factors influencing the growth of frozen bakery products market. Some of them include the shortage of quality time, the continuous advent of cafes and bakeries, demand for bacteria-free food, high disposable incomes of couples, more working women in different verticals of jobs, easy availability, affordable prices, and others.

On the contrary, the expenses incurred during the manufacture, distribution, and transportation may hinder the market growth. Other than that, shortened supply of raw materials and failure to meet the demand, and people's choice over freshly baked products can also restrain the market growth to some extent. However, the emerging newbies and the expanding older companies are pulling in more investments to sustain in the market as a tremendous growth trajectory is observed for the food industry in contemporary times.
As you can find in the full report of the market, the global frozen bakery goods market is categorized based on type or products, distribution channel and geographical regions.

Based on the type, the market is segregated into:

• Frozen pizza crust
• Donuts
• Frozen cakes and pastries
• Frozen bread
• Rolls and others.

Frozen bread creates the major share of the market revenue. The shorter shelf life of the freshly baked bread and preservative free features of frosted bread made the latter more preferred over the fresh variant. Cakes and pastries segment is another tough competitor for frozen bread across the globe with the mounting demand for artisan cakes everywhere and is predicted to grow at a higher CAGR during the forecast period. Nonetheless, frozen pizza also accounted for 30% of the market share in most of the European countries like Italy, Spain, Germany, and France. The United States and Russia also provide the largest share of frozen pizza crusts market.

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Based on the distribution channel, the market is segmented into:

• Retail Stores
• Artisan Bakers
• Quick service restaurants
• Hypermarkets and Supermarkets
• Catering and
• Industrial

Although Quick Service Restaurants are growing at rocket speed, the largest market share is contributed by the retail stores with the ease of availability to customers. The desire of customers to spend on different cuisines and changing taste patterns are the key factors driving the retail chain market. The catering and industrial segments are also expected to foresee a positive increase during the forecast period. The global quick-service restaurants are estimated to have a size of more than 340 kilotons in 2017 and are growing fast with the increased incomes of married couples and the desire for a lavish lifestyle. It is estimated to reach USD 117 billion by 2017 with an annual growth rate of 26%.

Based on the region, the global frozen bakery products market is divided into:

• North America
• Asia Pacific
• Europe
• Latin America
• Middle-East and Africa

Europe with its consumption of frozen food in daily diet accounts for the largest chunk of the market share followed by the United States led North America. The vast quick service restaurants, food chains and retail stores of Europe provide the major expansion of the market in coming years. The increased tourism and catering industries in European countries like Germany, France, and the United Kingdom offer extensive support to market growth. Latin America alone provided revenue of USD 1.4 billion in 2016.

The Asia Pacific is predicted to grow at a swift pace with the rising demand for frozen products in countries like India and China. China is supposed to hold the largest market share with the increasing urbanization and western food preferences of the people in the vicinity as per market analysis. The market trend also shows a huge increase in the number of people consuming frozen bakery foods in India as well and is estimated to grow with a high CAGR in the forecast period.

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The food industry has provided great fortunes for many people and some of them who are currently holding the biggest market share of the frozen bakery products are,

• Aryzta AG
• General Mills Inc
• Kellogg Company
• Conagra foods
• Premier Foods plc
• Associated British Foods plc
• Lantmannen Unibake International
• Vandemoortele NV
• Grupo Bimbo S.A.B. de C.V.
• Europastry, S.A.
• Cole’s Quality Foods, Inc
• Flowers Foods
• Warburtons Bakery
• American Desserts,
• Wilmar International Limited
• Bakels Group
• Fuji Oil
• Bridgford Foods Corporation
• Pepperidge Farm
• Deiorio Foods, Inc. and so on.

Recent acquisitions like Panettiere, a Colombia based company for frozen bakery goods by Group Bimbo, Klemme by Aryzta, Lepage Bakeries by Flower Foods, Pringles business from Procter by Kellogg Company have pointed an extensive future for the rapid expansion of frozen bakery products market in the nearby future.

Quick service restaurants have already paved their ways into the Indian market. Svenson’s brand is one such restaurant that provides specialized frozen bakery products like muffins, choco lava, marble brownies, pizza tarts, and so on introduced by the Davars in the Indian markets. Davars, currently operational only in Delhi is planning to expand its wings in different parts of India with Svenson’s products being the face of profits. They generally provide bakery products with a shelf life of six months and available in varied sizes or customized packets.

Other than quick service restaurants, there has been a steady growth in the use of frozen baked goods at coffee chains, gas stations, grocery stores, and small bakeries. The main reason behind this constant growth rate was the increased solace of human life along with the desire for high social status. The average income of the households has been drastically improved with both husband and wife actively undertaking employment. This improvement gave the opportunity to spend over the ready-made food rather than inculcating stressful procedures.

Although the health concern among the aged people acts as a hindrance, the interest among youth populace greatly pushes forth the international frozen bakery products market. The Asia Pacific countries like India with huge youth population provides a promising market for many companies to invest more in research and development of the frost baked goods.

Overall, the market for the frozen bakery products is going in a steady manner and is expected to continue the same going ahead. The affordable prices compared to freshly baked items and the extended shelf life brings more public towards frozen bakery goods. Increased number of family gatherings and holidays can also fuel the market growth with the demand for pizzas, cakes, muffins, and others. New innovations in food processing industry, increased transportation, and growing retail outlets firmly affect the growth of the market. However, we also need to consider the factors that can restrain the market growth and impact the market revenue. Few of them include lack of supply of raw materials to the remote areas, power supply in the under-developed places, strict government policies in the food industry, and increased competition among old and new entrants.

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The scope of the report:

• Global, regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
• The segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
• Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
• Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economic, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
• Study the microenvironment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
• A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
• Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
• An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis, and main conclusions
• Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market

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