Ongoing Research Report on Superfruit Market to Trace Its Expansion for Period - 2017 - 2025

Superfruits: Market Outlook

Superfruit production has been on a rise in developing countries such as China, India, Turkey, Philippines and many others. Also, the growth in superfruit consumption is not just limited to these countries but also U.S., Russia, Egypt, Spain etc. are the major superfruit consuming countries globally. Asia Pacific regions have evolved into a high-value growth for superfruit consumptions for juice and juice concentrates. The global market for superfruit is estimated to grow significantly and the major contributing factor is consumer orientation towards health food and healthy lifestyle. “Superfruit” is a term used to refer to fruits that have high nutritive value and are often consumed for the health benefits associated with it. A lot of high-value marketing is put in to promote the products made from these superfruit. Products made from such superfruit are often showcased to have numerous applications. The applications of superfruit include juices, dietary supplements, fresh bakery, sports drinks, functional food, fortified water and flavored drinks.

Superfruits Market: Reasons for Covering this Title

Rise in consumption of functional beverages is one of the key factors driving the market for superfruit. Functional beverages are drinks intended for conveying health benefits. Most of the functional beverages consist of ingredients like vitamins, minerals, fruits and fruit purees, and vegetables and such superfruit. The newer segments of functional beverages have been introducing as superfruit beverages and have instantaneously gained recognition and high demand. Superfruit ingredients in functional beverages are mostly added to performance and sports drinks, and, energy drinks, and fortified fruit drinks. North America is considered to be the largest market for functional beverages. Two key factors responsible for the high demand for functional beverages in the region include a greater level of awareness among consumers and high disposable income. Taking into account that North America has a relatively higher share in the global functional beverages market in terms of value sales, this one factor is driving the demand for Superfruit in this region.

Request For Report Sample@ https://www.persistencemarketresearch.com/samples/22615

Global Superfruits: Market Segmentation

On the basis of fruit type, the global Superfruit market has been segmented as –

Citrus Fruits
Berries
Apples
Bananas
Grapefruit
Cantaloupe
Cherries
Dragon fruit
Grapes
Kiwi
Plums
Pomegranate
Avocados
Tomatoes
Papayas
Pumpkin & pumpkin seeds
Watermelon
Pineapple

On the basis of distribution channel, the global Superfruit market has been segmented as –

Direct
Indirect
Store-based
Hypermarket/Supermarket
Convenience Stores
Departmental Stores
Online

On the basis of application, the global Superfruit market has been segmented as –

Food and Beverages
Bakery and confectionaries
Baby food
Beverages
Snacks
Ice-creams & desserts
Dietary supplements
Cosmetics

superfruit market

Global Superfruit Market: Key Players

Some of the key players operating in the global Superfruit market are The Agrana Group, Chiquita Brands International Sàrl, Dole Food Company, Inc., Del Monte Foods, Inc., Fyffes plc, Grupo Noboa S.A., Kagome Co., Ltd., The Morning Star Company, Naturipe Farms, LLC., Citrosuco, among others.

Launching new product variants in superfruit market, generating awareness & marketing about the benefits of Superfruit products through various promotional activities are some of the key drivers supporting the superfruit market growth in the near future.

Key Product Launches & Co-Branding activities

In the year 2017, Del Monte Foods, Inc.,S.-based Company launched new smoothie kit line made from superfruit. The specific product portfolio expansion was done in order to increase fruit & vegetable consumption in the U.S. They are launched the superfruit smoothies in a variety of sizes and are and are widely available at selected convenience channels and grocery stores in the four healthy mixtures, including antioxidant, superfruit, energizers and vitamins. The superfruit smoothies are claimed by the company to be 100% fresh, healthy and convenient. Del Monte created its range of smoothies to align with recent consumer trends towards healthy and convenient product formulations.

In October 2016, Dole Food Company, Inc., one of the major multinational food manufacturers launched co-branded produce assortment featuring iconic Disney, Pixar, Star Wars and Marvel characters. They both have shared a mission to provide high-quality products to help families live a healthier life with the superfruit and veggies. Disney with Dole’s fresh fruits and vegetables is looking to support parents as they could encourage their kids to make the healthier food choice.

Request For Report Table of Content (TOC): https://www.persistencemarketresearch.com/toc/22615

Opportunities for Market Participants

The Superfruit market is anticipated to be positively influenced by evolving consumer preferences, and increasing health consciousness. Catering the growing demand for products containing several health benefits is one of the key supply-side driver supporting the superfruit market growth. Also the plan in marketing and advertising them to the consumers play a critical role in sales of the superfruit products.

ABOUT US:
Persistence Market Research (PMR) is a third-platform research firm. Our research model is a unique collaboration of data analytics and market research methodology to help businesses achieve optimal performance. To support companies in overcoming complex business challenges, we follow a multi-disciplinary approach. At PMR, we unite various data streams from multi-dimensional sources. By deploying real-time data collection, big data, and customer experience analytics, we deliver business intelligence for organizations of all sizes.

CONTACT:
Persistence Market Research
305 Broadway
7th Floor, New York City,
NY 10007, United States,
USA – Canada Toll Free: 800-961-0353
Email: sales@persistencemarketresearch.com
Web: http://www.persistencemarketresearch.com

This release was published on openPR.