Vietnam Mobile Payment Market Overview and Analysis of Top Imapcting Factors with Industry Forecast - Leading Players Mobivi, NganLuong, OnePay, Smartlink, Orange S.A., PayPal Holdings Inc.

The Vietnam mobile payment market was valued at $16,054 million in 2016, and is projected to reach at $70,937 million by 2025, growing at a CAGR of 18.2% from 2018 to 2025. Health benefits offered by natural food colorants and ban on use of artificial colorants for food items & beverages are expected to boost the market growth.

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Changes in customer preference from cash to digital payments, surge in need for immediate transactions in Vietnam, increased penetration of internet and smartphones, and growth of the e-commerce industry majorly contribute towards the growth of the market. However, data breaches & security concerns are expected to hamper the Vietnam mobile payment market growth.

Competitive Analysis of Dominating Market Players

•Mobivi
•NganLuong
•OnePay
•Smartlink
•Orange S.A.
•PayPal Holdings, Inc.
•Payoo
•MOMO
•123Pay
•SohaPay

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Based on type, the remote payment segment dominated the Vietnam mobile payment market in 2016, and is expected to continue this trend during the forecast period, owing to extensive use of this payment method across various sectors such as IT, retail, telecommunications, hospitality, healthcare, and others. Furthermore, the proximity payment segment is expected to grow at the highest CAGR during the forecast period, owing to rising adoption of mobile point of sale (mPOS) solutions among small- and medium-sized businesses in Vietnam.

The Vietnam mobile payment market was led by the retail segment in 2016, and is projected to maintain its dominance during the forecast period. However, the hospitality & tourism segment is expected to witness the highest growth, as large number of consumers in Vietnam have been doing transportation reservations such as hotels, flights, and railway tickets through apps, mobiles, or websites.

Table of Content


Chapter: 1: INTRODUCTION

1.1. Report description
1.2. Key benefits for stakeholders
1.3. Research methodology

1.3.1. Secondary research
1.3.2. Primary research
1.3.3. Analyst tools & models

Chapter: 2: EXECUTIVE SUMMARY

2.1. CXO perspective

Chapter: 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings

3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.2.3. Top winning strategies

3.3. Porter's five forces analysis
3.4. Key Player Positioning, 2016
3.5. Market dynamics

3.5.1. Drivers

3.5.1.1. Increase in penetration of smartphones
3.5.1.2. Growth of the m-commerce industry
3.5.1.3. Development of the fintech & payment industry

3.5.2. Restraints

3.5.2.1. Data breach & security concerns

3.5.3. Opportunities

3.5.3.1. Increase in demand for fast & hassle-free transaction services
3.5.3.2. Initiatives to drive cashless payments in Vietnam

Chapter: 4: VIETNAM MOBILE PAYMENT MARKET, BY TYPE

4.1. Overview
4.2. Proximity payment

4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast

4.3. Remote payment

4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast

Chapter: 5: VIETNAM MOBILE PAYMENT MARKET, BY MODE OF TRANSACTION

5.1. Overview
5.2. Short message service (SMS)

5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast

5.3. Wireless application protocol (WAP)

5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast

5.4. Near-field communication (NFC)

5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast

Vietnam Mobile Payment Market: https://www.alliedmarketresearch.com/vietnam-mobile-payment-market?utm_source=OPR

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