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VMware and Citrix Systems are the Key Player in the Data Center Virtualization Market- Report by MarketsandMarkets™

10-26-2018 01:05 PM CET | IT, New Media & Software

Press release from: MarketsandMarkets

VMware and Citrix Systems are the Key Player in the Data Center

According to recent research "Data Center Virtualization Market by Type (Advisory & Implementation Services, Optimization Services, Managed Services, Technical Support Services), Organization Size (Large Enterprises, SMEs), Vertical, and Region - Global Forecast to 2022", The Data Center Virtualization market is expected to grow from an estimated USD 3.75 billion in 2017 to USD 8.06 billion by 2022, at a Compound Annual Growth Rate (CAGR) of 16.5% from 2017 to 2022. The market is primarily driven due to reduced enterprise operational costs and enhanced business agility, demand for unified and centralized management of data centers, and increase in data center complexities.

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Based on type, the optimization services segment of the data center virtualization market is expected to witness the highest growth during the forecast period

Based on type, the optimization services segment is expected to witness the highest growth during the forecast period. The optimization services segment includes services for virtualization health check, data center disaster recovery, performance management, and virtual data center optimization assessment. Optimization services assist data center administrators to easily manage and scale their data centers. Hence, the demand for optimization services by organizations is expected to witness the highest growth during the forecast period.

Based on organization size, the Small- & Medium-sized Enterprises (SMEs) segment of the data center virtualization market is expected to grow at the highest CAGR during the forecast period

Based on organization size, the Small- & Medium-sized Enterprises (SMEs) segment of the Data Center Virtualization market is estimated to witness the highest growth rate during the forecast period. SMEs are adopting off-premises/cloud-based data center virtualization on a large scale to minimize the costs of hardware and maintenance for on-premises data centers, which are more suited to their financial budgets. Therefore, the SMEs segment is expected to register a high growth rate in the data center virtualization market.

Based on vertical, the healthcare segment is expected to grow at the highest CAGR during the forecast period

Based on vertical, the healthcare segment of the data center virtualization market is expected to witness the highest growth in the coming years. Healthcare organizations have moved to data centers and cloud services to manage and process the ever-growing amount of data, which provides huge growth opportunities for Data Center Virtualization vendors.

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North America is expected to lead the data center virtualization market in 2017

North America is estimated to lead the data center virtualization market in 2017, as organizations in this region are early adopters of the Data Center Virtualization technology. Additionally, the presence of key market players in this region, such as VMware (US), Microsoft (US), Amazon Web Services (US), and Citrix Systems (US) is driving the adoption of data center virtualization. This region is also experiencing very high cloud adoption and to improve their infrastructure, cloud service providers are adopting virtualization services. Many other organizations are opting for Data Center Virtualization to increase agility, scalability, and flexibility of their private data centers, which, in turn, is expected to drive the growth of the data center virtualization market in this region.

Some of the major Data Center Virtualization vendors include VMware (US), Microsoft (US), Citrix Systems (US), Adobe Systems (US), Amazon Web Services (AWS) (US), Cisco Systems (US), Fujitsu (Japan), Radiant Communications (Canada), HPE (US), AT&T (US), Huawei (China), HCL (India), and IBM (US).

VMware (US), a key player in the data center virtualization market, has adopted both, organic and inorganic growth strategies. For instance, in September 2017, VMware introduced VMware vRealize Suite 2017, which is an integrated suite of the latest releases, including vRealize Operations 6.6, vRealize Automation 7.3, vRealize Business for Cloud 7.3, and vRealize Log Insight 4.5. The company has also adopted inorganic growth strategies such as partnerships, collaborations, and acquisitions to enhance its market share. For instance, in November 2017, the company acquired VeloCloud Networks, a leading provider of cloud-delivered Software-Defined Wide-Area Network (SD-WAN) technology. Moreover, the company partnered with various technology leaders, such as IBM (US), Dell EMC (US), Fujitsu (Japan), and DXC Technology (US) in 2017 to strengthen its position in the data center virtualization market.

Citrix Systems (US), another key player in the data center virtualization market, is also focused on the adoption of inorganic growth strategies to enhance its market presence. For instance, in July 2017, Citrix Systems partnered with Nutanix to deliver a streamlined application and virtual desktop infrastructure solution that is expected to improve user experience in enterprises. This partnership strategy enabled both these companies to reduce complexity and eliminate licensing fees, thereby supporting data center growth.

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