Press release
In-Car Infotainment Market by Type (OEM and Aftermarket) and Components (Hardware and Software)
In-Car Infotainment Market
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Booming smartphone industry and aggrandized use of cloud technology has led to a higher adoption of in-car infotainment systems. Therefore, the world in-car infotainment systems market is expected to witnessed a double-digit growth rate owing to use of high-performance interfaces, such as control units, human machine interfaces (HMI), and operating controls. However, lack of seamless connectivity and complexity of in-car infotainment devices are major challenges for the players operating in the industry.
The world In-car infotainment market is segmented on the basis of installation type, components, end user, and geography. Based on installation type, world in-car infotainment systems market is segmented into OEM and aftermarket. The segment OEM installation dominates the global market in terms of revenue and is expected to maintain this trend throughout the forecast period, owing to technological advancements in the automotive electronics industry.
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Market is categorized as hardware and software based on components. Hardware is one of the major components of in-car infotainment system and software is expected to dominate the market owing to faster performance, interactive voice recognition, intuitive touch screen, and swift graphical interface. Hardware market is further sub segmented into four different types namely, audio unit, display unit, connectivity and others. The other segment includes climate control, Bluetooth and interactive voice recognition (IVR).
The world in-car infotainment market is segmented on the basis of geographical regions, encompassing North America, Europe, Asia-Pacific and LAMEA. Europe accounted for the largest share of the global market, owing to higher per-capita spending on luxury cars. However, Asia-Pacific would be the fastest growing region due to increased demand for advanced cars.
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Comprehensive competitive analysis and profiles of major market players, such as Bayerische Motoren Werke AG (BMW), Panasonic Corporation, Harman International Industries, Fujitsu Ten Ltd., Delphi Automotive PLC, Denso Corporation, Ford Motor Company, General Motors Company, Audi AG, and Visteon Corporation are also provided in this report. Presently, the in-car infotainment market is largely driven by growth strategies such as product launch, acquisition and partnership. Companies such as Audi AG, Visteon Corporation, Fujitsu, and Visteon Corporation have launched new innovative car to attract more number of customers and increase their market share.
Table of Contents:
Chapter: 1 INTRODUCTION
1.1 Report Description
1.2 Research Methodology
1.2.1 Secondary Research
1.2.2 Primary Research
1.2.3 Analyst Tools and Models
Chapter: 2 EXECUTIVE SUMMARY
2.1 CXO Perspectives
Chapter: 3 MARKET OVERVIEW
3.1 Market Definition and Scope
3.2 Key Findings
3.2.1 Top Impacting Factors
3.2.2 Top investment pockets by installation type
3.2.3 Top winning strategies
3.3 Market share analysis, 2015
3.4 Porters five force analysis
3.5 Value chain analysis
3.6 Market dynamics
3.6.1 Drivers
3.6.2 Restraints
3.6.3 Opportunity
Chapter: 4 WORLD IN-CAR INFOTAINMENT MARKET BY INSTALLATION TYPE
4.1 Introduction
4.2 OEM Installation
4.2.1 Key market trends
4.2.2 Competitive scenario
4.2.3 Key growth and opportunities
4.2.4 Market size and forecast by geography
4.3 Aftermarket Installation
4.3.1 Key market trends
4.3.2 Competitive scenario
4.3.3 Key growth and opportunities
4.3.4 Market size and forecast by geography
Chapter: 5 WORLD IN-CAR INFOTAINMENT MARKET BY COMPONENT
5.1 Hardware
5.1.1 Competitive scenario
5.1.2 Key growth and opportunities
5.1.3 Market size and forecast by geography
5.1.4 Audio
5.1.4.1 Market size and forecast by geography
5.1.5 Video
5.1.5.1 Market size and forecast by geography
5.1.6 Connectivity
5.1.6.1 Market size and forecast by geography
5.1.7 Other
5.1.7.1 Market size and forecast by geography
5.2 Software
5.2.1 Competitive scenario
5.2.2 Key growth and opportunities
5.2.3 Market size and forecast by geography
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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.
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