Press release
Global Active Geofencing Market Growth Opportunities And Forecast TO 2025
Geofencing is a technology that defines a virtual boundary around a real-world geographical area. In doing so, a radius of interest is established that can trigger an action in a geo-enabled phone or other portable electronic device.
The use of smartphones has enabled small- and medium-scale businesses to reach out to customers visiting their premises. Access to applications, like Google Earth, has allowed people to know about the nearby places. A small business uses geofencing to let the customers in the locality know about its new products and offers and retain them, if they visit the locality. The demand in this segment is increasing, particularly in developed and emerging countries, mainly in urban areas.
In 2017, the global Active Geofencing market size was million US$ and it is expected to reach million US$ by the end of 2025, with a CAGR during 2018-2025.
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The key players covered in this study
IBM
Microsoft
Samsung
Bluedot Innovation
Gimbal
Verve
Radar Labs
Market segment by Type, the product can be split into
Fixed
Mobile
Market segment by Application, split into
BFSI
Retail
Transportation and Logistics
Healthcare
Defense and Military
Industrial Manufacturing
Others
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
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