Masstech Group Expands International Presence

Toronto – February 10, 2010 - Masstech Group, a global leader in file-based workflow and media asset management solutions for broadcasters, has promoted Mr. Luis Lopez to the position of Latin America/Caribbean Region Sales Manager. His area of coverage also includes the greater Miami area; and he will report directly to Doug Hinahara, VP Sales and Marketing.

Mr. Lopez brings more than 15 years of engineering, project management and support experience in the broadcast industry to his new position. Throughout his career Mr. Lopez has worked on innovative broadcast projects and has also contributed to the development of new products and services.

Prior to joining Masstech Group, Mr. Lopez worked for Caracol Television in Bogota, Qobra Systems and Alliance Atlantis Communications in Toronto.

In 2003 Mr. Lopez joined Masstech Group as a Support and Field Engineer and advanced to his most recent position of Senior Project Manager, where he successfully engaged in more than 50 projects and effectively managed a large and dynamic team of support project engineers.

“This newly created position fits perfectly with our geographic expansion plans. Masstech Group has been experiencing rapid growth in Latin America and the Caribbean and we want to take advantage of the growing opportunities there. Latin America is a very important region and having dedicated representation matches our company's strategic position of offering the best possible support for our clients", said Doug Hinahara, VP Sales and Marketing of Masstech Group. “Luis is an expert in broadcast file-based workflow applications, he understands our prospective client’s needs and he knows our product line intimately. He is a great asset to our company’s expansion and a valuable resource for our clients.”

“I'm very excited about this new opportunity,” commented Mr. Lopez. “I am eager to present our exceptional solutions throughout the region, and take our presence to a new level. The workflow in every broadcast facility is unique and extremely complex. The beauty of our products is that they simplify workflows and deliver real efficiencies. I really believe that we can offer what nobody else can; and I‘m very proud that I’ve personally contributed to the development of this incredible product over the last 8 years.”

Mr. Lopez earned a degree in Electronic Engineering from the University of Santo Tomas and is fluent in Spanish and English.

Visit Masstech Group at NAB 2010 in Las Vegas, boot #N-5218.

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About Masstech Group
Masstech Group is the global leader in providing a comprehensive solution that bridges advanced file-based workflows of broadcast transmission and production, media format transformation and flexible storage integration. Driven by innovation and dedicated to customer success, today Masstech helps more than 300 clients worldwide optimize production and distribution processes, capitalize on business opportunities and grow cost effectively without limits. Masstech Group. Experience Matters.
For more information visit http://www.masstech.com

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This release was published on openPR.