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Fertility Testing Devices Market is Expected to Reach USD 264.93 million by 2023: Fertility Focus Limited, Church & Dwight, Swiss Precision Diagnostics, Fairhaven Health, Geratherm Medical AG

Fertility Testing Devices Market is Expected to Reach USD 264.93

Industry Outlook and Trend Analysis
The Fertility Testing Devices Market was worth USD 135.67 million in the year of 2014 and is expected to reach approximately USD 264.93 million by 2023, while registering itself at a compound annual growth rate (CAGR) of 7.72% during the forecast period. The development of enhanced ovulation monitors that are easy-to-use with high exactness, rising middle period of first-time pregnancies in ladies and expanding awareness about fertility testing are some factors that are driving the development of the market. Additionally, factors, for example, declining rate of fertility among ladies over the globe and simple accessibility of ovulation monitors on web based business sites are further animating the development of the market. Nonetheless, high cost of ovulation monitors, the expanding inflow of fertility testing devices that are generic, and absence of prescient power and exactness in modern ovulation prediction methods to affirm ovulation are limiting the development of the market.

Competitive Insights
Launching new products was the key development method embraced by various market players, keeping in mind the end goal to accomplish development in the worldwide fertility testing devices market. In addition, strategies like partnerships, expansion, awareness programs, and agreements were additionally embraced by a critical number of market players to fortify their market existence. The leading players in the market are Fertility Focus Limited, Church & Dwight, Swiss Precision Diagnostics, Fairhaven Health, Geratherm Medical AG, Prestige Brands and Geratherm Medical AG.

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Product outlook and Trend Analysis
The worldwide fertility testing devices market by product is segmented into two fragments, fertility monitors and ovulation prediction kits. The ovulation prediction kits section represents the bigger offer of the worldwide market, while the fertility monitors portion is foreseen to develop at the higher CAGR in the conjecture time frame. The high development of this fragment is driven by the high exactness of fertility monitors, particularly in women who have PCOS, and increment in the quantity of product dispatches of enhanced fertility monitors. The fertility monitors fragment incorporates urine-based monitors, saliva-based monitors, and others.

Mode of Purchase Outlook and Trend Analysis
On the basis of mode of purchase, the worldwide fertility testing devices market is separated into two portions non-prescription or OTC (over-the-counter) based and prescription-based. The non-medicine or OTC-based segment told the bigger offer of the worldwide market. The vast offer of this section is ascribed to the expanding activities taken by market players to spread awareness on fertility, rising inclination for accessibility and confidentiality of test outcomes, and, fast results of diagnosis, convenient accessibility of fertility and ovulation screens on web based business sites.

Regional Outlook and Trend Analysis
North America held the biggest offer in the worldwide fertility testing devices market in 2015, trailed by Europe, Asia-Pacific. The Asia-Pacific locale is assessed to develop at the most elevated CAGR in the conjecture time frame. Factors, for example, growing number of women suffering from lifestyle disorders, decreasing fertility rate, rising subsidizing/speculations for the advancement of ripeness and ovulation monitors, and developing concentration of both global and household players on the Asia-Pacific market are driving the development of the fertility testing devices in the Asia-Pacific locale.

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The Fertility Testing Devices Market is segmented as follows-
By Product:
Ovulation Prediction Kits
Fertility Monitors
Urine-based Fertility Monitors
Saliva-based Fertility Monitors
Others

By Mode of Purchase:
Non-prescription or OTC Testing
Prescription Testing

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