Jet Ski Equipment Market – Assessment, Customer Research, Insight & Competitive Intelligence

Jet ski is a type of personal water craft which is primarily used for popular recreational activity. It is an enjoyable sport and participants do not require any special training before hitting the water waves. Almost with all the water-based sports, the waves hitting is extra onto the other water based sports machine. However, in jet skiing, safety is of supreme importance, and therefore, it is compulsory for participants to use life jackets, helmet, and other equipment before getting started.

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The global jet ski equipment market is driven by several factors, for instance, increasing popularity of world beach games promoted by Association of National Olympic Committees, and rising number of water sporting facilities all across the globe. These factors are projected to drive the jet ski equipment market throughout the forecast period. Furthermore, manufacturers are enhancing their distribution channels to increase the sales. As a result, the market is estimated to witness rising adoption of jet ski equipment. However, many consumers use the jet ski equipment on a rental basis. Additionally, high fluctuation in raw material prices is estimated to restrain the jet ski equipment market throughout the forecast period. Introduction of environment friendly jet skiing equipment is projected to be an opportunity for the market in the coming years.

The global jet ski equipment market has been bifurcated in terms of product type, distribution channel, and region. According to product type, the market has been segregated into protective gear, PWCS, clothing, telescoping paddle, towable tubes, and other jet ski accessories such as dock line, and waterproof dry box for phone, etc. Protective gear product type sub-segment is expected to expand at a higher rate during the forecast period. In terms of distribution channel, the market is segmented into offline distribution channel and online distribution channel. Online distribution channel includes e-trailer websites and company websites. The offline distribution channel consists of sports retailers, departmental stores, hypermarkets, and supermarkets. The jet ski equipment market is dominated by offline channels especially sports retailer shops; however, online channels are expected to change the current purchasing scenario during the forecast period.

In terms of region, the global jet ski equipment market is segmented into North America (NA), Europe (EU), Asia Pacific (APAC), Middle East & Africa (MEA), and South America (SA). North America country-level analysis features the U.S., Canada, and Rest of North America. Analysis and forecast of the jet ski equipment market in Europe includes markets across the U.K., Germany, France, and Rest of Europe. Similarly, Asia Pacific includes India, China, Japan, and Rest of Asia Pacific. Middle East & Africa includes the jet ski equipment market analysis and forecast of GCC countries, South Africa, and Rest of Middle East & Africa. The South America jet ski equipment market is segmented into Brazil, Mexico, and Rest of South America. North America region is dominating the market and is expected to maintain its dominance throughout the forecast period owing to increasing popularity and participation in water sports.

Major companies functioning in the global jet ski equipment market includes Dongguan Eyson Life-saving Equipment Co., Ltd., Jettribe, Kawasaki Motors Corp., O’Brien, BRP (Sea-Doo), Yamaha Motor Corporation, BELASSI GmbH, Billabong, Body Glove, BomBoard, Jetpilot Pty Ltd, Rave Sports, SLVH s.r.o., Meyer Bootswerft, Hubei Sanjiang Boat Technology Co., Ltd., and Jiujiang Hison Motor Boat Manufacturing Co., Ltd. The market is highly competitive and fragmented owing to the presence of a huge number of vendors all across the world. Key players are focusing on raising their productivity to expand their topographical reach and increase their customer base. Manufacturers are focusing on quality, price, and brand to compete with their competitors to gain significant market share.

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