Microsoft Dynamics Services Market - Growing Adoption of Cloud-based Solutions and Need to Increase Operational Efficiency

The global Microsoft Dynamics services market was valued at US$ 3,368.7 Mn in 2017 and is expected to expand at a CAGR of 14.5% from 2018 to 2026, according to a new report published by Transparency Market Research (TMR) titled “Microsoft Dynamics Services Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2018–2026.” North America is expected to be at the forefront of global demand, with the market in the region expanding at a CAGR of above 14%. A shift in preference of enterprise application buyers from traditional systems toward the cloud-first approach, increasing digitization within enterprises, and rising demand for increasing efficiency of enterprise operations is expected to boost the Microsoft Dynamics services market significantly.

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Presently, various enterprises continue to digitize important tasks across their value chain. This has gained immense importance in several organizations, as customers demand more control over their interactions with businesses and organizations. Furthermore, increasing competitive pressure and strict adherence to new regulations and compliance among enterprises is playing an important role in digital transformation within enterprises.

Old technology is being replaced or existing solutions are being upgraded to address more challenging applications, as IT continues to change over time. Businesses across the globe are experiencing the benefits of automating manual tasks to reduce manual errors, and utilize customer data and analytics to decide what to offer, and drive efficient sales strategy. Organizations are employing Microsoft Dynamics services solution to engage with customers in a more personalized way including information regarding products, previous transactions, and interactions. Moreover, enterprises are implementing Microsoft Dynamics to streamline business operations and utilize real-time data for effective decision-making.

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Microsoft Dynamics services market can be segmented based on deployment type, product type, service type, end-user, and geography. In terms of deployment type, the cloud-based deployment model is significantly popular among users. Expansion of cloud-based Microsoft Dynamics services solutions is primarily due to its flexible pricing models, cost-effectiveness, and increase in demand for solutions from small and medium businesses. The cloud-based segment is expected to expand at a CAGR of above 17% during the forecast period. Furthermore, in terms of service type, the implementation segment continues to hold a prominent share of the market in 2018

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