Mexus Education to present Iken ScientificA - Season III

Mexus Education in association with National Geographic Channel (NGC) and Ministry of Science and Technology presents the third edition of Iken ScientificA, India's largest and only hands-on science and technology competition.

> 2 lakh students from 700 schools from 14 cities to participate in the competition
> 4 Student Icons of India would get a chance to be featured on National Geographic Channel as the grand prize
> Prizes worth Rs.50 lakh to be won by the winners

Mumbai, November 27, 2009: Mexus Education Private Limited, an education innovations enterprise, announces its tie up with National Geographic Channel (NGC) and Ministry of Science and Technology for ‘Iken ScientificA 2009- Season III’. Iken ScientificA 2009 is India's largest and only hands-on science and technology competition where one can experience science in its true essence by testing, verifying and applying theories in a practical hands-on scenario.

Ministry of Science and Technology and NGC have partnered Iken ScientificA 2009. NGC will be airing the live broadcast of the national finals & feature the national competition winners as “Student Icon of India” in their special program. This unique competition is conducted for students from class 5th to 8th and comprises of three rounds namely school round, city finals and national finals where students will vie for the title. It consists of scientifically designed quizzes and activities that test the student's ability to put scientific knowledge to practice. The performance of the participants is assessed at the school level on the basis of an Enterprising Index, an innovative concept which is a combination of 5 parameters encompassing memory, observation, extrapolation, analytical, practicality skills. The winners at the end of 3 rounds will be crowned as ‘Student Icon of India 2009’.

Speaking on the competition, Mr. Saurabh Saxena, Director, Mexus Education, said, “At Mexus Education, our over-riding aim is to make students enjoy the process of learning. Iken ScientificA is a platform for students from all across India to unearth a new hands-on way of learning. It also rewards the budding scientific talent of the country who show extraordinary aptitude in lateral thinking and experimentation. Post our success in 2007 and 2008, we are happy to unveil its 3rd avatar in association with the National Geographic Channel and Ministry of Science and Technology. This association will surely establish Iken ScientificA as India’s premier science & technology talent hunt.”

The company has also launched the website- www.ikenscientifica.in this year which is dedicated to Iken ScientificA 2009 competition. The interactive website includes practice tests where the participant can practice before appearing for the tests and various information related to the competition such as calendar of events, assessment report, results, etc.

About Mexus Education

Mexus Education is an educational innovations enterprise started in 2008. It is a global venture by the Bilakhia Group. The company believes that 21st century education goes beyond school text books. It engages a student in a fascinating process of exploration, experience and extrapolation. This experience is enhanced with specially designed products which facilitate active participation. The various content forms used are films, graphic novels, games and hands-on kits that bring out a fusion of entertainment with education.

‘www.iken.in’ and ‘Iken ScientificA’, the two landmark endeavours of the company encourage the process of ideation and innovation among the students, teachers, schools and parents alike.

Mexus is now serving more than 4 lakh students in 1200 schools in 20 cities at present and aims to pioneer many more education changing innovations by 2012.The company has a dedicated team of over 300 professionals, from India’s top institutes like IIT’s, BITS, NID, top Business Schools, experienced Teachers and child psychologists, involved in research & development.

For more details you can visit www.mexuseducation.com.

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This release was published on openPR.