Press release
Study: Advanced Persistent Threats Market Set for Continued Growth by 2024
The key players of the advanced persistent threats advanced persistent threats market are Symantec, Forcepoint, Intel Security(McAfee), Fire Eye, and Cisco. Other vendors of the industry are Palo Alto Networks, Trend Micro, Sophos, BAE Systems Applied Intelligence, Fortinet, Barracuda Networks, Webroot, Inc., and Kaspersky Lab.Advanced Persistent Threats Market size is estimated to grow at double digit CAGR. Rising internet-based malware infection, physical malware infection, hacking, rogue wi-fi penetration, and zero-day exploitation will spur the advanced persistent threat market size from 2017 to 2024.
It provides monitoring ingress & egress traffic, access control, and application & domain whitelisting. In addition, it also offers bad bot protection, two-factor authentication, DDoS protection, and web application firewall. These security solutions will drive the industry in the forecast timeline.
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On infiltrated network, the perpetrator may continue to stay to gain as much information as possible. Moreover, the attacker’s presence can be extended on the network to extract amassed data. This complex nature of network attacks as compared to traditional web application damage will drive the advanced persistent threats market.
Increasing number of attackers over past few years has boosted the advanced persistent threats market size. Nation-state actors, organized criminals, corporate espionages, and terrorists may be the attackers who target, penetrate, and exploit the organization by using sophisticated software and zero-day malware to gain network and system access.
High pricing of the security solutions may act as a restraining factor for the advanced persistent threats market growth rate. Adequate customer support and being in line with customer needs are required. Moreover, professional services provided for planning, designing, and deployment through internal teams or partners must be appropriate which may be considered as added cost.
Lack of expertise in the cybersecurity solutions is restricting the advanced persistent threats industry to grow. In addition, lack of awareness across various enterprises will also challenge the business growth.
Technological advancements to reduce prolonged period in the detection of the attacks may support the advanced persistent threats market growth rate during the study period. Reducing the time from months to weeks to days will cause less damage to sensitive information and track the infiltration of systems and networks.
Advanced cyber-attacks are expected in the coming years which will multiply the exploitation and malwares being capable of penetrating in the organization may hamper the data security. Increasing number of attacks, false flags, rising number of attackers, and more damage will lead to increase in advanced persistent threats industry during the forecast period.
Vendors may begin offering cloud, on-premises, and hybrid alternatives in their security product portfolio to the enterprises. By incorporating static code analysis, payload denotation technologies, and sandboxing to uncover zero-day threats. These cloud provisioning and management options will provide an opportunity for vendors to expand in near future.
Deployment methods by both software and services will provide the customer base with ease of alternatives to be installed in their networks and systems. Improved cybersecurity solutions will prevent, detect, and resolve the attacks immediately. Providing various solutions as per customer demand may impact the advanced persistent market growth positively.
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Various means of the advanced protection threats solutions can be endpoint protection, sandboxing, Intrusion Detection System (IDS)/Intrusion Prevention System (IPS), forensic analysis, and next generation firewall. Huge opportunities are expected to drive the advanced persistent threat market growth over next few years owing to rising need of protecting all the business networks from advanced cyber-attacks.
In 2016, government and defense applications held the largest advanced persistent threat market share owing to sensitive information prevention of the organizations. North America region is expected to have the largest industry size in the projected timeline due to the presence of leading OEMs in the region. While Asia Pacific is estimated to grow at the highest rate during 2016-2024. Stringent government regulations and norms in cyber security across various regions will lead to increase in advanced persistent threats industry.
Players are shaping the advanced persistent threat market by providing technological innovations to their customers. Emerging and established vendors are likely to grow their customer base with new delivery models, serving best technologies, features, and functionality thereby positioning them well in the industry. There is less bargaining power in the industry due to low number of vendors providing the good value services over the forecast period. Vendors also enter into strategic collaborations and partnerships with the businesses to provide customer support and professional services as and when required.
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