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Chatbot Market - Use in Digital Marketing Activities Drives Growth

05-25-2018 05:22 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Transparency Market Research

/ PR Agency: Transparency Market Research
A chatbot is a service, which is programmed by a computer, to stimulate conversation with human users via a chat interface, which typically operates over the internet. Chatbots are being increasingly used in applications such as e-commerce customer service, internet gaming, and call centers.

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They are available across platforms such as mobile, stand-alone, and internet. Owing to their high costs, they are primarily used across large enterprises. The future of the global chatbot market looks bright with the growing investments in the training and designing of chatbots.

With the rapid advancements in the artificial intelligence, the global chatbot market is like to rake in a healthy share of the pie. Advancements in the technology have enabled chatbots to have a more convenient interface and thus, create a better-knit network for an organization.

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The growing trend of digitalization and greater emphasis on the accessibility to messaging-as-OS platform are stoking the growth of the global market. Moreover, the expanding scope of applications found for chatbots is augmenting the growth of the market.

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