Continuous Delivery Market - Increasing Automation In Application Development and Deployment

Continuous delivery is an evolving software development technology that improves and automates the software delivery process. It transforms the key technical aspects of software delivery. Continuous Delivery allows a user to continuously adapt software aligned with shifts in the market, user feedback, and changes to business strategy. Continuous Delivery is the capability to obtain changes such as configuration changes, bug fixes, new features, and experiments into production, or into the hands of users, securely and rapidly in a more sustainable technique.

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Continuous Delivery reduces deployment risks as only fewer changes in software are made. Continuous Delivery acts as a bridge or pipeline between the development of software and its deployment. It makes releases less painful and reduces team burnout. Online transaction processing (OLTP) and online analytical processing (OLAP) are techniques used to implement Continuous Delivery in the industry. Both techniques can relate to Continuous Delivery pipelines and help produce insights that navigate organizations in the right direction.

According to Perforce Software, 65% of software developers, managers, and executives stated that their organizations have started adopting continuous delivery. Business decision makers prefer continuous delivery tools for increasing automation in application development and deployment. Furthermore, software is becoming an inseparable part of business ecosystems across different verticals. Such sudden rise in the implementation of software in different industries is contributing significantly to the development of software which in turn is contributing significantly to the growth of Continuous Delivery tools. Moreover, managing infrastructure and configuration as a code, allowing operations and development environments to collaborate as a team efficiently. This collaboration and changing workforce demographics in organizations is further fuelling the market growth.

However, lack of skilled labor and collaborations is the biggest challenge to the growth of the Continuous Delivery market. Many organizations are reluctant in accepting changes in the existing processes and tool chains. Organizations find it difficult to adopt end-to-end automated and arranged practices for accomplishing true DevOps and continuous delivery. Furthermore, open source projects and tools are governing commercial solutions in the market. All such factors are expected to hamper the market growth during the forecast period.

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The market for Continuous Delivery can be segmented based on enterprise size, service, application, deployment type, and geography. On the basis of service, the market can be segmented into professional services and managed services. In terms of enterprise size, the market can be segmented into small and medium sized enterprises and large enterprises. SMEs are adopting Continuous Delivery tools in order to obtain immediate responses, customer satisfaction, and quick business decisions which are the most important pointers to expand their businesses and ensure desired outcomes. All such factors are anticipated to drive the market during the forecast period.

On the basis of deployment model, the market can be segmented into cloud based and on-premise. Growing adoption of cloud-based platforms are building an environment for application development. Geographical segmentation of the Continuous Delivery market includes North America, Europe, Asia Pacific, Middle East & Africa (MEA), and South America. Emerging economies from the Asia Pacific region such as China, India, and Japan are anticipated to witness surge in growth of the Continuous Delivery market. Increasing Use of Artificial Intelligence (AI) in application development and deployment are creating lucrative opportunities for enterprises in the market.

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