Global Natural and Organic Personal Care Products Market Prospects & Upcoming Trends and Opportunity Analyzed for Coming Year

An up-to-date research report 2018 has been disclosed by Market Research Reports Search Engine (MRRSE) highlighting the title “Global Market Study on Natural and Organic Personal Care Products: Growing Awareness Regarding the Benefits of Natural and Organic-Based Personal Care Products to Drive Market Over the Forecast Period” which provides an outlook for current market value as well as the expected forecast including Rate on Investment (ROI) together with the growing CAGR near 8.3% during 2018-2025. The report studies the personal care products Market worldwide, especially in North America, China, Europe, Southeast Asia, Japan and India, with production, size, growth, revenue, consumption, import and export in these regions.

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In the personal care products market, product availability and retail shelf space play a critical role in creating demand for the product. Distribution is a key success factor in any market. Increasing consumer demand for green products is resulting in manufacturers shifting from niche distribution channels to mainstream mass retailers. Mass merchandisers such as Walmart Stores, Inc. and Target Brands, Inc. are introducing natural and organic personal care products in their current product line. Moreover, supermarkets such as Loblaw Companies Limited and Safeway Inc. are also expanding their product range. This has resulted in a sharp increase in the sales of organic personal care products in the recent past.

Revenue generated from the natural and organic personal care products market was valued at US$ 12,115.6 Mn in 2017 and is expected to increase at a CAGR of 8.3% over the forecast period. The global natural and organic personal care products market is expected to be valued at US$ 29,507.5 Mn by the end of 2028.

Drivers & Restraints

Increasing consumer demand for eco-friendly personal care products has prompted companies such as Garnier, Henkel, and Amore Pacific to enter into the natural and organic personal care products market and develop new and advanced products. Manufacturers are continuously launching organic personal care products with clinical backing in order to expand their customer base. Rising number of innovative personal care products with antioxidant properties, including those with herbal extracts are expected to fuel the demand for natural and organic personal care products over the forecast period.

Moreover, increasing number of working individuals in countries across the globe is resulting in increasing spending capacity, which in turn is leading to increased sales of quality products. This is further resulting in increasing demand for better quality products such as natural and organic personal care products globally. Increasing aging female population is driving demand for various anti-aging products such as creams, moisturizers, and anti hair fall products. Moreover, increasing spending power of women aged 25 and above is another factor driving sales of natural and organic personal care products. This is attributed to higher willingness of women consumers in this age group to spend on premium quality personal care products. The target audience for personal care manufacturing companies – currently and in the recent past – has primarily been the young-adult population ranging between 15 to 25 years of age. However, considering that 15 to 25-year olds account for approximately 21.7% of the total global population, vast potential opportunity lies untapped in other age groups of consumers.

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However, organic and natural personal care products are premium priced and are comparatively costlier than synthetic personal care products. This major factor is acting as a restraint to the growth of the global organic personal care market. Key factors affecting the prices of organic personal care products include a cost-intensive product certification process, high and volatile prices of key raw materials, and labor-intensive production processes.

Global Natural and Organic Personal Care Products Market Analysis by Region

On the basis of region, the market in North America dominated the global natural and organic personal care products market in 2017. North America is expected to gain significant market share in revenue terms by 2028 end. North America is also the fastest growing regional market with a CAGR of 9.1% during the forecast period 2018 – 2028.

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This release was published on openPR.