Global In-Car Infotainment Market: Primarily Propelled by increasing demand for media-oriented systems transport (MOST) technologies
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The global in-car infotainment market is mainly driven by rising development of several smartphone apps for infotainment systems
The global in-car infotainment market trends are expanding automotive sector coupled with increasing demand for media-oriented systems transport (MOST) technologies. Rising development of several smartphone apps for infotainment systems, and high adoption of electronic components in cars have also stimulated the in-car infotainment market growth. Though, challenges such as possibility and safety of distraction to drivers may hamper the market growth. Moreover, market expansion and personalized infotainment system are expected to equally influence the overall growth of market during the forecast period.
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Installation type, component, and geography are the bifurcations of global in-car infotainment market. By installation type, the market is classified into aftermarket and OEMs. On the basis of component, segment comprises hardware (display, audio, connectivity), software, and others (Bluetooth, IVR, and climate control)
Geographically, the market has been bifurcated into North America, Europe, Asia-Pacific, and RoW. North America (U.S., Mexico, and Canada), Europe (Germany, UK, France, Italy, and Rest of Europe), Asia-Pacific (India, China, South Korea, Japan, and Rest of Asia-Pacific) and RoW (Middle East, South America, and Africa) are the key geographical regions included in this market.
Based on installation type, aftermarket occupied the majority of the in-car infotainment market share in 2016
On the basis of installation type, aftermarket sub-segment contributed for the major market share in the year 2016 owing to installation is less expensive as compared to OEM. Moreover, OEM will attain the highest CAGR.
Hardware by component accounted for the leading market share in 2016
Hardware, by component segment dominated the maximum market share during the forecast period 2016 to 2024, owing to its high cost and wide-deployment. While software will dominate with fastest CAGR throughout the forecast period.
Europe led the largest global in-car infotainment market share in 2016
On the basis of geography, Europe dominated the largest share in the market accounting for 32.2%, The factors driving the growth of the region include increasing demand for high-end cars, high capacity of vehicle production, and need for advanced in-car infotainment system. Asia-Pacific led the second largest market share accounting for 29.4% and is anticipated to dominate with fastest CAGR, owing to increasing demand for luxury and medium-sized car, rising disposable income, and increasing occurrence of aftermarket in countries like China, and India.
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Key players profiled in the report include Delphi Automotive PLC, Robert Bosch GmbH, Panasonic Corporation, Bayerische Motoren Werke AG, General Motors Company, Ford Motor Company, Harman International, Continental AG, Aisin Seiki Co., Ltd., and Volkswagen AG, among others.
Scope of the Global In-Car Infotainment Market
Installation Type Segments
Component Type Segments
o Other Components (Bluetooth, I V R, And Climate Control)
• North America
• Asia Pacific
o South Korea
o South America
o Middle East
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