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Text Analytics Market - Industry Analysis, Trends and Forecast 2016 - 2024
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Text analytics continue to deliver measurable benefits to organizations in both commercial and public sectors. In commercial sectors, it supports improved customer relationship management by interpreting real time views and preferences leading to effective marketing, and improved customer loyalty and brand value. It accelerates the cycle times in the development of products, and early detection of product related issues. In the public sector, text analytics help in uncovering patterns that shows fraudulent behavior, identify threats, and detect connections among criminal groups. North America dominates the text analytics market globally owing to growing technological advancements and enhanced demand for data analysis in this region.
This research report provides in-depth analysis of the global text analytics market on the basis of deployment type, applications, and end-users. The text analytics market based on deployment type includes on-premise and cloud-based text analytics solutions. The text analytics market on the basis of applications is segmented into data analysis & forecasting, fraud/spam detection, intelligence & law enforcement, and customer relationship management (CRM). The text analytics end-user segment comprises military and defense, BFSI, retail, healthcare, IT and telecom, entertainment and media, and others.
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In terms of geographical regions, the report segments the global text analytics market into North America, Europe, Asia Pacific, Middle East & Africa (MEA), and Latin America; the regions are analyzed in terms of revenue generation. The report provides a cross-sectional analysis of the global text analytics market in terms of estimates and forecasts for all segments across different geographic regions.
The report includes competitive profiling of major players engaged in the development of text analytics. The major business strategies adopted by these players, their market positioning, and recent developments have been identified in the research report. The report also provides market positioning analysis of major players in the text analytics market based on their 2015 revenues. Some of the major players profiled in the report include IBM Corporation, Microsoft Corporation, SAS Institute Inc., SAP SE, RapidMiner, Inc., Attensity Group, Inc., Predixion Software, Lexalytics, Inc. and Angoss Software Corporation.
The global text analytics market is segmented as below:
Text Analytics Market:
Text Analytics Market: By Deployment Type
On-Premise
Cloud-Based
Text Analytics Market: By Applications
Data Analysis & Forecasting
Fraud/Spam Detection
Intelligence & Law Enforcement
Customer Relationship Management (CRM)
Text Analytics Market: By End-User
Military and Defense
Manufacturing
BFSI
Retail
Healthcare
IT and Telecom
Entertainment and Media
Others (Automotive and Transportation and Hospitality)
Text Analytics Market: By Region
North America
U.S.
Rest of North America
Europe
EU7
CIS
Rest of Europe
Asia Pacific
Japan
China
South Asia
Australasia
Rest of APAC
Middle East & Africa
GCC
South Africa
Rest of Middle East & Africa
Latin America
Brazil
Rest of Latin America
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