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Get the Detailed analysis of Mobile Virtual Network Operator (MVNO) Market | Top key players: AT&T, Verizon, T-Mobile, CITIC Telecom International Holdings Ltd, Truphone, Telefónica, TracFone Wireless, Lycamobile Group, América Móvil, Sierra Wireless
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APAC is expected to surpass Western Europe to become the largest MVNO market by 2021
APAC is set to become the largest MVNO market by 2021, globally. Established players have started expanding their footprints in the APAC region. Besides, local MNVOs are planning to expand the scale of their operations by adopting commercial models, tailor-made for the Asian market. A key factor hindering the market is the low average revenue per user (ARPU) in the region as compared to other markets, worldwide. Owing to this, relatively smaller MVNOs struggle to generate profitable business in the market.
The global MVNO market is expected to reach $98.0 billion by 2023 to know more visit: https://www.psmarketresearch.com/market-analysis/mobile-virtual-network-operator-market
Insights on Market Segments
Based on type, the MVNO market has been categorized into discount, telecom, media/entertainment, business, retail, migrant, cellular M2M, and roaming. Among these, the discount category is estimated to be the largest revenue generator in 2018. During the forecast period, the market for roaming category is anticipated to record highest growth, as MVNOs continue to offer comprehensive roaming tariffs to encourage people to travel more frequently, which, in turn, is expected to generate greater demand for roaming offers.
On the basis of category, the market has been segmented into prepaid and postpaid MVNOs. The postpaid category is estimated to hold a market share of around 52% in the MVNO market in 2018. During the forecast period, the prepaid category is projected to register higher growth, on account of growing mobile penetration in developing countries of Asia-Pacific (APAC), Africa, and Latin America (LATAM), where prepaid schemes are more preferred over postpaid schemes, which carry fixed monthly rentals, irrespective of the usage.
Global MVNO market competitiveness
The overall intensity of rivalry in the MVNO market is high. The major players operating in this industry primarily cater to the mature markets of North America and Europe and hence, the degree of rivalry among major players is high. However, competition among APAC and African players is relatively low, owing to large amount of unutilized mobile spectrum and limited players in the region.
Some of the major companies operating in the industry are AT&T Inc., Verizon Communications Inc., T-Mobile AG, CITIC Telecom International Holding Limited, Truphone Limited, Telefonica S.A., Virgin Mobile, Tracfone Wireless Inc., Lycamobile Group, Red Pocket, Inc., America Movil S.A.B. de C.V. and Sierra Wireless, Inc.
Mobile Virtual Network Operator (MVNO) Market Segmentation
Market segmentation by Type
Discount
Cellular M2M
Business
Media/Entertainment
Migrant
Retail
Roaming
Telecom
By Category
Postpaid
Prepaid
By Business Model
Full MVNO
Service MVNO
Reseller MVNO
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