Press Releases by Category Advertising, Media Consulting, Marketing Research
EMG Welcomes New Director of Project Management
IRVINE, CA – Continuing to attract the best and brightest talent in the industry, Earthbound Media Group (EMG) is proud to welcome Ashley Matsui as its new Director of Project Management. Welcomed on board in August of 2007, Ashley’s leadership role promises to advance EMG’s project management services.
“Ashley brings with her a wealth of experience from the fast-paced world of entertainment marketing and advertising,” said EMG Principal and Executive Producer…
EMG & Ektron CMS Partner for Two Websites
IRVINE, CA – As part of a continued effort to provide strategic interactive solutions, Earthbound Media Group (EMG) is pleased to announce the August 2007 launch of two content managed sites featuring Ektron’s CMS application.
The University of Southern California’s Division of Biokinesiology and Physical Therapy (http://pt.usc.edu) program and Michigan Theological Seminary (http://www.mts.edu) both chose to implement robust content management systems for their websites that will aid and support their…
EMG Proudly Sponsors Eco-Driven Racers
Irvine, CA – Earthbound Media Group (EMG) is proud to announce its co-sponsorship of two students from who will be competing in the upcoming 6th Annual Extreme Green Race in Lake Tahoe. On September 29, college seniors Rich Dantes & Greg Vehlies will participate in the 100% emissions-free gravity race, competing alongside participants ranging from other college students, professional engineers, and automotive manufacturers such as Mazda, Bentley and Aston Martin.
Vehlies…
Small Business Can Use Self-Promotion to Gain Market Share
October encourages entrepreneurs to use self-promotion to get the word out
ALBANY, NY - (OCTOBER 1, 2007) – Many small business owners are trying to get noticed. According to one public relations professional, with a little time and hard work, many entrepreneurs and small business owners can use self-promotion and publicity to reach their target market.
“Self-Promotion month gives business owners a little push to inform others about their business…
Domestic Central Heating: UK
In this new report (September 2007), MSI analyses the UK market for domestic central heating for a five-year review period (2002-2006) and a five year forecast period up until 2011. Our regular clients asked us to produce detailed market segmentation, and this is what you will find here: a report without any unnecessary padding, giving a unique analysis of the sector.
The UK Domestic Central Heating market has been analyzed and…
Le Marché des Chariots Élévateurs en France
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des chariots élévateurs, par type de chariot, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les principaux types de chariot sont :
- Les chariots manuels et semi-électriques
- Les chariots électriques de magasinage
- Les chariots frontaux
- Les chariots tout-terrain
Chacun segment est ensuite analysé par type, par mode de commercialisation, par secteur utilisateur,…
PúcaTarget™ Opens Mobile Internet to Advertisers
PúcaTarget™ offers several unique advantages to advertisers:
o Universal advertising reach across Púca’s own network of exclusive publisher sites and advertising opportunities on Ireland’s mobile operator sites
o Powerful campaign measurement
o Perfect banner ad resizing and representation, regardless of the phone model or screen size
o In-house mobile Internet site development
Dublin, 13th September. Púca, a global leader in mobile marketing, today, announced the launch of its innovative mobile internet advertising…
Lynn Dralle “The Queen Of Auctions” is now an eBay Certified Provider
Palm Desert , California - September 12, 2007 – Lynn Dralle (QueenOfAuctions.com) knows just about everything there is to know about selling on eBay. So much so, that this week “The Queen of Auction” has officially been given the title of “eBay Certified Provider”.
To become a certified provider, Ms Dralle had to show that she had extensive experience with eBay, provide a number of proven customer service references that were…
Wowza, LLC, Included in Recently Published Advertising Book
Wowza, LLC, today announced the agency’s award-winning advertisements have been included in a recently published book, Humor in the Advertising Business, written by Fred K. Beard, a published author and tenured professor of advertising in the Gaylord College of Journalism and Mass Communication, University of Oklahoma.
Jeff Rabkin, the campaign’s copywriter and Wowza’s director of great ideas, along with Stephen Pedersen, the campaign’s art director, created three advertisements for…
Púca appoints Shane Kavanagh as Global Marketing and Communications Manager
Dublin, 12th September 2007. Púca, a global leader in mobile marketing, today announced the appointment of Shane Kavanagh as global marketing and communications manager. Shane will be responsible for promoting and protecting the Púca brand within the Irish, UK and Chinese markets, while further strengthening Púca’s market position worldwide.
Shane has over six years’ marketing experience at Young Euro RSCG in Dublin, where his most recent role was as strategic…
pepper square: “Red Herring 100 Asia” Awards 2007 finalist
Tuesday‚ August 29‚ 2007 | Bangalore - Red Herring Magazine announced today that pepper square is part of the top 200 companies that were listed as finalists for the Red Herring 100 Asia 2007 awards. The winners were announced at the Red Herring 100 Asia event in Hong Kong, on August 29-31.
pepper square was selected as a finalist after stringent selection processes by the Red Herring editorial team. 200 finalists…
Pristine announces the launch of Management Framework- “Pristine 360”
“A management framework for sustainable business growth.”
Pristine ventures, a management consulting launched the management framework called as Pristine 360- Enabling Growth.
According to the company, it is an attempt to address the aspects at core of any business planning.
A simple and smart management framework for reinforcing the three key inter-related ingredients of success- Focus, Performance & Growth. As focus and clarity in vision enables organization to perform and consistent…
Todd Martin Public Relations Launched September 1
Binghamton, NY, August, 23, 2007 – Todd Martin Public Relations, LLC, a consultancy that will represent a broad range of clients launched on September 1. The agency will specialize in delivering results through integrated communications planning and execution.
Todd Martin, founder and principal said, “I look forward to helping companies from a variety of industries find innovative ways to position their brand and drive market growth.”
The company’s services will include:
• Media…
nonstopConsulting launches "Social Shopping Connector" - tool for Affiliate Mark …
User-generated content (UGC) as way of increasing sales and improving customer satisfaction receives more attention to online sellers. Today, more than half of UK online customers say reviews are extremely or very important in making an online purchase, and more than half say they have more trust and respect for brands that show product reviews (Source: Bazaarvoice & Vizu Research, 2007). Customer ratings and reviews are being used more often…
Hayes Martin Associates, Inc. Welcomes Heather Duncan
Newport Beach-based Hayes Martin Associates, Inc. has added Heather Duncan to its professional client services team roster. As an Account Coordinator, Duncan will interface with many of the agency’s leading clients, assisting in all aspects of advertising, marketing and public relations. The agency, now celebrating its 20th Anniversary, is widely known for its expertise in representing residential developers and master planned communities, and holds a stellar record for award-winning, effective…
IBC 2007: Actus Imago Implements Content Detection to Its Broadcast Media Intell …
Amsterdam, Netherlands, September 5, 2007 -- Actus Imago, a global leading developer of media intelligence systems for broadcasters and content providers, announced today the release of two comprehensive new products for the Insight™ System – the leading revolutionary media business intelligence platform. Actus Imago will be presenting the Insight™ system and both video and audio content detection and keyword speech recognition products at the upcoming IBC 2007 show in Amsterdam.
“Actus…
SodaPop Media, LLC Recognized for the American Association of Webmasters, "Gold" …
Dallas, TX USA – September 4, 2007 - The American Association of Webmasters Awards are primarily designed to supply formal recognition to webmasters and designers who have shown outstanding achievement in web design, content and creativity.
SodaPop was recognized for their excellence in web and interactive media design and development with a gold web award for the design and development of www.globeranger.com web site.
“Congratulations! Your client’s Website, GlobeRanger Corporate Website, has…
Vicki Amorose, Winner in Voices.com 60 Second Pitch Contest
Toronto, Canada (openPR) August 30 – Vicki Amorose, a winner in the Voices.com 60 Second Pitch Contest, is not just another pretty voice. The difference? As demonstrated in her compelling elevator speech submitted to Voices.com this summer, the Voice of Vicki sells commercial concepts and moves products utilizing her inspired and artistically defined “money” voices, polished voice acting styles which have been described as:
1) Calming and authoritative for medical, law,…
Roofing Materials: UK
In this new report (July 2007), MSI analyses the UK market for roofing materials for a five-year review period (2002-2006) and a five year forecast period up until 2011. Our regular clients asked us to produce detailed market segmentation, and this is what you will find here: a report without any unnecessary padding, giving a unique analysis of the sector.
The UK Roofing Materials market has been analyzed and segmented as…
El Mercado de las Puertas de Garaje en el Sector Residencial en España
En esta nueva publicación, MSI analiza en detalle el mercado de las puertas de garaje en el sector residencial en España, por tipo de apertura, de material, de maniobra, de concepción, de dimensión, tipo de vivienda, tipo de obra, de 2002 a 2006. El informe ofrece también previsiones hasta el año 2011.
Los diferentes tipos de apertura son los siguientes:
- basculantes
- seccionales
- correderas
- enrollables
- batientes
- plegables
Los diferentes tipos de material son…
El Mercado Español de los Servicios Profesionales de Limpieza
En esta nueva publicación, MSI analiza en detalle el mercado español de los servicios de limpieza profesional, de 2002 a 2006. El informe ofrece también previsiones hasta el año 2011.
Se analiza la evolución del mercado de manera detallada por:
- tipo de limpieza
- sector utilizador
- tipo de servicio
- tipo de contrato
- tipo de cliente
El informe también incluye: análisis regional del mercado, estructura de la industria, cuotas de mercado, márketing mix, distribución,…
Advertising Network Oridian Opens Paris Office
Oridian - Online Media Solutions reaches one-quarter of all online users in France - 8 million unique users
Herzliya Pituach, Israel, August 28, 2007 - Oridian – Online Media Solutions, Ltd. the largest privately-owned advertising network in the world, continue their success in Western Europe with the opening of an office in Paris, France. This move represents a further advance in Oridian’s expanding international performances network.
Oridian is an international…
Thermo TX Selects Antarra Communications to Provide Comprehensive Marketing Prog …
Campaign to Promote New Mobile Stimulation (TENS) Products Featuring Hot and Cold Therapy
Garden Grove, Calif., -- August 27, 2007 -- Antarra Communications, a fast growing public relations and marketing communications firm, has been selected as Agency of Record by ThermoTX. The agency will provide an educational and brand development program for the new FDA approved pain management products. The new technologies involved in ThermoSTIM products combines modalities of hot…
Corporate United Selects Sweeney
CLEVELAND – Aug. 27, 2007 – Sweeney, a leading independent marketing and public relations firm, has announced the addition of Corporate United (Cleveland) to its client roster.
Corporate United is the world’s largest and leading group purchasing organization, providing its members with end-to-end solutions for sourcing and managing contracts.
The company has tapped Sweeney to conduct research, provide strategic direction and implement external communications initiatives to drive its awareness and reputation…
Voice Talent Jason McCoy Wins Voices.com 60 Second Pitch Contest
Toronto, Canada - August 27 -– Nothing in business makes Jason McCoy happier than performing a variety of voice overs. For example, Jason loves reading and voicing everything from audiobooks, to commercials, to IVR scripts; he loves them all, especially since they come with the added bonus of being able to work from the comfort of his own home, yet, allow him to be heard everywhere. Recently, that passion was…
Emilee’s Italian Ice Chooses Virtual Office & Business Solutions for Public Rela …
Emilee’s Italian Ice has chosen Virtual Office & Business Solutions for their marketing and public relations management.
Virtual Office & Business Solutions, a northeastern Ohio virtual assistance firm, and Emilee’s Italian Ice, a unique dessert producer, has announced their partnership until the end of the summer.
Chris, co-owner of Emilee’s Italian Ice comments, “We’re looking forward to the end of what will be a great season for us. Virtual Office &…
MediaFX, Inc. introduces a bold new way to Mail
Tampa, Fl- August 6, 2007- MediaFX, Inc. introduces a new addition to its Print Marketing product line, TheMultiMailer, an industry exclusive shared mail vehicle targeted to specific consumer markets.
Whether it is the cost, time restraints, lack of marketing experience or inability to create an effective ad, refraining from mail campaigns means loss of revenue for your company. TheMultiMailer will do it all for you, design, print and mail…
Desiree Sanchez Joins Hayes Martin Associates, Inc.
Hayes Martin Associates, Inc. announces they have appointed Desiree Sanchez to the position of Internet Marketing Manager. In this premiere role she will head-up the marketing of the 20-year old, award winning agency’s clients online efforts, including all aspects of search engine optimization (SEO) and search engine marketing (SEM).
“We are very excited about the addition of Desiree Sanchez to our team,” states Sandra Keedy, President and Creative Director of Hayes…
Floorcoverings UK
In this new report (July 2007), MSI analyses the UK market for floorcoverings for a five-year review period (2002-2006) and a five year forecast period up until 2011. Our regular clients asked us to produce detailed market segmentation, and this is what you will find here: a report without any unnecessary padding, giving a unique analysis of the sector.
The UK Floorcoverings market has been analyzed and segmented as follows:
The market…
Asia Actor in Singapore: Alaric Tay
“When We Were Bengs” is a short film by home-grown Singaporean comedy actor turned director Alaric Tay. The film explores the lives of two very mischievous brothers and one very bad gangster. We’ll witness their brotherhood of bonding and self-sacrifice through a series of mishaps, a lot of ice cream, the girl of their dreams and finally, a lot of arcade dancing.
The film was originally conceived as the result of…
Mobile Messenger Launches Into a Mature Market and Turns Profit Within Two Month …
LOS ANGELES (AUGUST 21,2007) - Mobile Messenger, a leading global mobile entertainment company, has announced the launch of services into the market with its unique Premium SMS and mobile entertainment campaign offerings and products.
Mobile Messenger is excited about the revenue generating potential that the market has to offer for both MM and its clients. Although the UK Mobile Entertainment Industry is in a mature stage, with 58 million mobile subscribers…
The Silver Surfer fly over Belgium and attack JCDecaux street furniture with Alt …
The 4 Fantastic are back in the streets and, thanks to Alterwave technology, the public have the opportunity to download freely wallpapers and trailers on their mobile phones.
JCDecaux Belgium ask Alterwave to install Bluetooth hotspots in their street furniture in order to reinforce the impact of the 4 Fantastic campaign in the main cities of Belgium: Brussels, Antwerpen, Liège and Oostende.
4 bluetooth hotspots were installed in the street furniture, located…
Le Marché Français des Éléments Bois dans la Construction
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des éléments bois dans la construction, de 2002 à 2006, avec des prévisions jusqu’en 2011.
Les différents types d’éléments bois étudiés sont:
- charpentes
- bardages en bois et dérivés
- poutres en I
- poutres lamibois
- panneaux
- parquets
- lambris
Chaque type d’élément bois est ensuite analysé par type d’essence et type d’application, mais ainsi que par type de travaux et par secteur utilisateur.
Ainsi le marché…
State-of-art Microwave ovens launched by TTK Prestige
New models to outsmart the genre
Bangalore, August: TTK Prestige, a total kitchen solutions brand has launched two new models of state-of-art of microwave ovens for new age Indian women. The new models include a 25 litres convection model and a 20 litres grill model.
The microwave ovens are designed to suit the Indian kitchen and ensure smart cooking in a time efficient manner. The 25 litres convention model, equipped with…
Fish-eyes for MasterCard and Alterwave
During their sponsorship of the “La Terrasse de l’Hippodrome de Boitsfort” evenings, MasterCard asked Alterwave, specialist in Bluetooth Mobile Marketing, to organize and sustain a dynamic compete.
The objective of MasterCard was to re-enforce the brand experience with the product and make the attendees participate to the evenings by being their own animators. The participation should be “live” and each participant could see immediatly the results of its intervention.
Therefore, each…
WINNERS for the 8th Annual DRAMM/OFA 5K Relay
August 20, 2007 – Funds raised from runner/walker registration fees and sponsorships totaled over $5,000. All proceeds of the relay benefited America In Bloom; an organization dedicated to promoting nationwide beautification programs through the use of flowers, plants, and trees.
Teams competed at Goodale Park in Columbus, Ohio for first, second and third place awards that were honored at the OFA Short Course Awards Ceremony on Saturday, July 14th.
Carbon…
Northshore Magazine Celebrates the Second Annual “Best of North Shore” (BONS) Aw …
*Lifestyle magazine published by RMS Media Group reaches more than 30,000 in Essex County; the annual BONS issue features the readers' and editors’ picks of the best places to eat, drink, play, stay, get pampered, and more on the North Shore of Boston*
(BOSTON) – Looking for mouthwatering filet mignon or the perfect place to meet singles? The Summer 2007 issue of Northshore Magazine (nshoremag.com) features reader and editor picks of…
Academic Pricing Announced for “Business Without Borders: A Strategic Guide to G …
Practical how-to book covering the bases of launching a successful global initiative available at a more than 50% discount to academic retailers and faculty
(BOSTON, MA) – “Business Without Borders” (businesswithoutborders.info) is the definitive how-to guide for executives and marketing professionals ready to take on a global market. Used widely by global practitioners, the book provides the nuts-and-bolts issues marketers and their support staff must master in order to…
El Mercado Español de los Mobil Homes y Bungalows
En esta nueva publicación, MSI analiza en detalle el mercado español de los mobil homes y bungalows, por sector, de 2002 a 2006. El informe ofrece también previsiones hasta el año 2011.
Los diferentes sectores son los siguientes:
- el mercado de alquiler de los mobil homes y bungalows
- el mercado residencial de los mobil homes y bungalows
Cada sector está analizado por tipo, sector utilizador y uno también por gama. Así, el…
Shanghai-based photography company Rimagine joins PREVACO International
Rimagine, a Shanghai China-based photography company, offers photography and digital imaging services to manufacturer, trading and retail companies which source or produce products in China or Asia. Clients can significantly save time and money, because products are photographed directly where they are manufactured. Shortly after the photo shoot, print-ready image files can be downloaded via Rimagine’s image database. Depending on the industry, clients can save up to 35 days. Valuable…
Charles Belk Management Announces International PR Internship Program
Los Angeles, CA - Aug 17, 2007 - Charles Belk Management announced today the establishment of an international PR internship program to give pr, marketing, communications, and english students real-world entertainment public relations experience. Ten (10) students will be chosen from around the world and guided through campaign launch responsibility for their designated geographical area.
The Charles Belk Management Public Relations Experience (CBM-PRE) internship program will allow hands-on participation, including…
High quality and low-cost LCD Advertising Display
Sun Group Digital Advertising Display is the ultimate tool for advertising, merchandising and communicating in public spaces. Sun Group offers a selection of Advertising TFT Displays (Digital Signs and POP Displays)
Sun Group responded to consumer demand for affordable high quality Digital Advertising Display SUN-SG8 8Inch, SUN-SG8150 15Inch and SUN-SG8170 17Inch. The company has recently announced the introduction of their new line of Digital advertising player and Digital Multimedia Frame…
Le Marché Français des Cloisons
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des cloisons, par type de cloisons, de 2002 à 2006, avec des prévisions jusqu’en 2011.
Les différents types cloisons étudiés sont:
- cloisons sèches et humides
- cloisons modulaires
- cloisons mobiles
Chaque type de cloison est ensuite analysé par puissance, type de matériau, type de structure, de revêtement, d’ossature, mais aussi par type de travaux et par secteur utilisateur.
Ainsi le marché des cloisons…
The Intellecta Innovative marketing blog nominated for Best Marketing Blog
Intellectasrl.com/wordpress - Innovative marketing blog, which targets marketing specialist from around the world and challenges their views on the future of marketing, has been nominated for Best Marketing Blog by the Blogger’s Choice Awards.
The Intellecta Innovative marketing blog (Intellectasrl.com/wordpress) is targeting established marketing specialists who are in the process of transition from a traditional only to a more balanced traditional and new media mix, has been nominated for…
PIXEL DRAGONS IMAGE GENIUS PROFESSIONAL SOFTWARE ENHANCED BY LATEST VERSION UPDA …
Woking, Surrey, 16-08-2007 - Pixel Dragons Ltd, specialists in batch digital image processing software has today released the latest update for Image Genius Professional 3.2.0.
This latest release builds in various customer requests as well as some additional functionality.
Image Genius Professional is a powerful digital image-editing tool that processes large numbers of images via a pipeline consisting of a number of preset operations. A pipeline is created by simply dragging and…
Rodney Saulsberry, Voice Over Celebrity, Teaches Marketing through Podcasting
Toronto, Canada, August 14 – Rodney Saulsberry, voice over artist, author and instructor, was featured last week on the Voice Over Experts Podcast, http://podcasts.voices.com/ , the most popular educational podcast for beginner and professional voice actors around the world. Rodney’s mixture of hands on experience and marketing prowess figures prominently in this episode, providing his audience with straightforward instruction and practical tips from the top.
Rodney Saulsberry’s lecture "Promote Yourself:…
Corporate United Named To Supply & Demand Chain Executive 100 For Second Consecu …
CLEVELAND — August 10, 2007 — Corporate United, the nation’s leading group purchasing organization, has been chosen by Supply & Demand Chain Executive magazine as an Executive 100 supply chain thought leader for the second consecutive year. The company was awarded this honor for its innovative group purchasing practices, leading to exceptional advantages for its members within the supply chain.
The Executive 100 list identifies extraordinary providers of supply chain services…
Steape's online campaign demonstrates being lost in translation
August 10, 2007 –The intrepid Steape cartoon monkey, VIC, once again goes on an adventure abroad. This time VIC is on a quest to demonstrate to travellers the often hilarious - and sometimes disastrous - consequences of not using the Steape Travel translator in a foreign country. The game can be found at vic.steape.com.
The viral campaign, titled “Shuh voodray err…” invites players to \'help VIC talk his way through an…
dmg world media's ad:tech announce show overview for London 2007 event
The UK’s premier event for online marketers, ad:tech London announces the conference overview for September’s event
09 August 2007, London, UK ---- ad:tech London (ad-techlondon.co.uk), the global interactive marketing event announces the conference overview for its two-day show to be held 26-27th of September, 2007.
This year’s ad:tech event is the third for London, and will focus on the customer and aim to give brands, agencies and publishers the knowledge, tools and…
Easy Search Advertising – The New Search Engine Advertising Solution for Small B …
Perth, Western Australia August 10, 2007 – As a part of their on-going commitment to helping small business increase their visibility and traffic online, ineedhits (ineedhits.com), a leading search engine marketing company, have released Easy Search Advertising - a new and improved version of their popular Google and Yahoo! online advertising service.
Easy Search Advertising now gives customers greater campaign flexibility to help ensure they get the maximum visitors…
