Press Releases by Category Advertising, Media Consulting, Marketing Research
Tyroo helps advertisers target International customers
June 06th, 2007 – Delhi - Tyroo Media Pvt Ltd has adopted new advanced technologies to qualitatively enhance its Geographic IP targeting functionality. With the recent developments, it’s now possible for Tyroo’s customers to target more than 200 countries.
With this development, Tyroo has provided to big advertisers as well as SMEs (small and medium enterprises), with budgets as low as Rs 2500, the opportunity to target their ad-campaigns to…
Sun Group Introduces Low Cost Digital Advertising Displays at Infocomm held in A …
Sun Group will showcase its new line of Digital Advertising Display at Infocomm 2007 held in Anaheim LA (USA) from 19 June to 21 June 2007.
Sun Group responded to market demand for affordable high quality and low-cost Digital Advertising Display SUN-SG8 8Inch, SUN-SG8150 15Inch, SUN-SG8170 17Inch and SUN-8190 19Inch. The company has recently announced the introduction of their new line of Digital Multimedia Players at new low…
New eBook Offers News Rules for Public Speakers
Professional speaker and marketing expert Kevin Stirtz has released a new ebook today designed to help anyone become a great public speaker. It’s called “The New Rules of Public Speaking: How to Get More Customers by Speaking to Groups Like a Professional”.
“Speaking to groups is a fantastic way to promote your business or nonprofit” Stirtz said. “And if you do it well, you can have a tremendous impact on your…
Le Marché Français des Cheminées et Poêles
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des cheminées et poêles, par famille de produit, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les différentes familles de produit sont :
- cheminée à foyer fermé
- poêle
- cheminée à foyer ouvert
- insert
Chaque famille de produit est ensuite analysée par type de logement et d’utilisation, et certains également par construction, combustion et…
La Gestion des Déchets Ménagers et Assimilés en France
Dans cette nouvelle publication, MSI analyse de manière détaillée la gestion des déchets ménagers et assimilés en France, par étape de gestion, en 2007, avec l’historique d’évolution de ce marché depuis 2002 et des prévisions jusqu’en 2011.
Les différentes étapes de gestion sont :
- production
- collecte
- tri
- traitement
- valorisation
- mise en décharge
Chaque secteur utilisateur est ensuite analysé par contenu et mode d’utilisation. Ainsi le secteur de la valorisation des déchets ménagers…
Le Marché Français des Automatismes et Motorisations
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des automatismes et motorisations pour fermetures et stores en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les différents produits étudiés sont :
- volets roulants motorisés
- stores extérieurs motorisés
- portails motorisés
- portes de garage motorisées
- portes industrielles et commerciales motorisées
Chaque type de fermeture et de store est ensuite analysé par type de…
Le Marché Français de l’Emballage pour Parfum
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français de l’emballage pour parfum, par type d’emballage, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2008.
Les différents types d’emballage sont :
- emballage primaire
- emballage secondaire
Le marché de l’emballage primaire est ensuite analysé par circuit de distribution et le marché de l’emballage secondaire par type de matériau. Ainsi le marché de l’emballage primaire…
Les Investissements dans le Secteur de l'Assainissement des Eaux en France
Dans cette nouvelle publication, MSI analyse de manière détaillée les investissements dans le secteur de l’assainissement des eaux en France, par bassin, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les différents bassins étudiés sont :
- bassin Seine-Normandie
- bassin Loire-Bretagne
- bassin Rhône-Méditerranée-Corse
- bassin Adour-Garonne
- bassin Rhin-Meuse
- bassin Artois-Picardie
Chaque bassin est ensuite analysé par collectivité, industrie et secteur agricole.
Parallèlement, l’étude présente une analyse détaillée…
Les Investissements dans le Secteur de la Distribution de l'Eau en France
Dans cette nouvelle publication, MSI analyse de manière détaillée les investissements dans le secteur de la distribution de l’eau en France, par bassin, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les différents bassins étudiés sont :
- bassin Seine-Normandie
- bassin Loire-Bretagne
- bassin Rhône-Méditerranée-Corse
- bassin Adour-Garonne
- bassin Rhin-Meuse
- bassin Artois-Picardie
Chaque bassin est ensuite analysé par investissements, aides de l’agence de l’eau aux projets de distribution…
Wowza, LLC Launches TweetVolume.com
(Minneapolis, Minn., May 31, 2007) – Wowza, LLC, has unveiled TweetVolume, a fun, free and interactive web analytics tool.
TweetVolume, www.tweetvolume.com, allows users to search up to five words or phrases in order to determine how often they appear on Twitter, www.twitter.com, a popular social networking website.
Developed by Wowza, a Minneapolis-based word of mouth marketing consulting firm, TweetVolume enables visitors, specifically frequent Twitter users and those interested in…
DinoAds.com Launches New, Affordable Classified Advertising Service
Pembroke Pines, FL – June 1, 2007 – DinoAds.com is a new service that offers flexible, online classified advertising at a far lower cost than other available services. According to founder Steven Hermina: “Many free and classified ad sites exist, but most set restrictions on what can be posted and charge an unfair amount to place an ad”.
These restrictions led Steven Hermina to develop a new Classifieds service that…
Dramm Makes a Big Splash with New Products for 2008
May 16, 2007 – Dramm Corporation recently attended the National Hardware Show in Orlando, Florida and announced three new products: Dramm’s ColorStorm™ Premium Rubber Hose, 5-Liter Water Can, now made in the U.S.A, and Pruning Shears.
At the National Hardware Show, Dramm’s booth was buzzing. The biggest talk was about the new ColorStorm™ Premium Rubber Hose in Dramm’s signature rainbow colors. Ron Greening says, “The color is the first thing you…
Motorola Captures Greater Share of MP Market, so What's about Motorola Accessori …
HongKong, 1st June, 2007 (sourcingmap.com) ---Motorola‘s mobile phones had global sales of US$7.14 billion in the second quarter, according to the company‘s fiscal report for the period, and Motorola‘s mobile phones earned the company US$799 million in profits for the period, accounting for 57.7 percent of the company‘s total profits, according to Motorola.
According to market consulting firm Advanced Communications & Media (AC& M) predicted that by 2008 the World's…
Tyroo crosses 1000 Publishers
May 29th, 2007 – Delhi - Tyroo Media Pvt Ltd, the largest Indian internet advertising network has crossed the 1,000 publisher mark on 29th May. Tyroo has now the widest and most diverse network of publishers, which gives advertisers a one-stop window in reaching out to its audiences.
Tyroo’s prominent publishers include big names like Shaadi, Naukri, Oneindia, Santabanta and many other big names, along with several hundred smaller publishers like…
Russian leads branding seminars in USA
On the 26th of May in Houston (USA) Gene Zarkin held a seminar on the topic of “How to reduce the risk of wasting time and money while creating a brand”. Representatives of some American companies, presented on the seminar, at first, were really surprised that a Russian man tells about the marketing technology which was developed in USA. And they were even more surprised by novelty of the received…
Matt Baker Joins Direct Opinions as an Account Executive
May 07, 2007, CLEVELAND — Direct Opinions is pleased to announce that Matt Baker has joined their sales team in the position of Account Executive. Direct Opinions is a business survey firm located in Beachwood, Ohio that provides market research, business intelligence and customer satisfaction surveys to companies across the U.S. and Canada.
Baker brings to Direct Opinions a success filled career in healthcare sales and sports marketing. He most…
Boot Camp Style SEO Training Course Reveals Techniques Use by Top Ranking Websit …
It’s a question that business owners in every industry are anxious to answer: why do some websites rank on the first page of major search engines like Google, Yahoo and MSN while some remain buried in the clutter?
Three top internet marketing professionals, public speaker and SEO training consultant David Williams who conducts over 60 workshops a year, president of the internet marketing firm Unlimited Web Solutions Fred Wood with over…
Intellecta Srl contributes content to the first Marketing Forum in Bulgaria
Christina Vlahova of Intellecta Srl (intellectasrl.com) will be one of the presenters at the first Marketing Forum in Bulgaria taking place on the 31st of May, organized by Bulgaria’s “Capital” business weekly. The theme of the forum is Marketing Innovation and it gathers world-renown marketing specialists such as Sergio Zyman, Larry Hochman and Guy Kawasaki.
Sofia, Bulgaria – Christina Vlahova of Intellecta Srl – Strategic Marketing consultancy, will be presenting at…
.Com Bank opens its Virtual Vault for Professional Photographers
May 29, 2007 – New York – The DNGbank.com announced today that it has opened its virtual vault for business to professional photographers, allowing them to deposit and retrieve their valuable encrypted Adobe DNG files at will.
Using the revolutionary RC2 encryption and file transfer application via the internet, photographers can safeguard their DNG files while on assignment in any location around the world by making deposits and withdraws to their…
Chatham, Cape Cod Gets First Photography Book
Chatham, Massachusetts (May 28, 2007) -- It's hard to believe this book doesn't yet exist but the many faces of Chatham are now captured in its own coffee table book. "Chatham Views, A Photographic Journal from Cape Cod, Massachusetts,” a new photo book by Christopher Seufert hits the streets on Memorial Day Weekend with a signing at Yellow Umbrella Books from 1pm to 3pm on June 2.
The…
Barix enables individual sound and carefully targeted advertising at point of sa …
Music makes everything more fun - even shopping. An individual audio profile included as part of the standard image enhances both brand differentiation and the recognition effect for retail chains. By creating the desired ambiance, informing and entertaining, this is specifically contributing to customer relations, while guaranteeing the feel-good factor at the POS (point of sale), both for customers and staff. Individual commercials can be played for an additional sales…
IQPS – Office Pro’s Organisation Leaps through 50th Hoop in Olympian Style
The UK’s leading association for office professionals, IQPS, is set to celebrate its 50th anniversary in style and has its sights set on the future, introducing a range of innovations for members. On July 7, against the spectacular backdrop of One Whitehall Place in London, speaker sessions include author Ken Taylor, who will discuss the challenge of multicultural offices, followed by Olympian, Roger Black MBE, a leading speaker on motivation.…
Michael Gibson and Christina Kendall Gibson appointed as president and vice pres …
Prior to be appointed as the heads of Community Strategies, Mr. and Mrs. Michael Gibson was Executive Vice President of Operations, at the Direct Impact Company where they were employed for ten years. In this role, the Gibsons spearheaded the successful application of the company\'s capabilities in direct education, public relations, advertising, grassroots media and marketing and other promotional campaigns. directly oversaw and implemented Direct Impact\'s most effective integrated grassroots…
Honey branding
In the honey capital of Russia – Ufa – on the 16th and 17th of May there was a two-day seminar of Gene Zarkin on the topic of “How to reduce the risk of wasting time and money while developing a brand”. The seminar was organized by “Business-Assistance” Consulting Company.
There were Bashkir representatives of such companies as Subaru, Almaz-Holding, Metal-Invest.
Here are the responses of the participants:
Very interesting and intelligible seminar,…
From Metropolis to Main Street, Light Pole Banners Enjoy Increasing Popularity a …
Commerce Color, a large and grand format digital printing company based in St. Louis, Missouri is seeing a surge in the use of pole banners by municipalities, cultural institutions, sports venues and more.
When Hershey Park, an amusement park in Pennsylvania planned the celebration of their 100-year anniversary, they chose light pole banners as part of the marketing mix. Commerce Color worked with Don Rhoads of Hershey Entertainment and Resorts Company…
MaCS implements innovative communication project for Hewlett-Packard
HP TSG briefs sales team per phonecast on the new role of IT
Information on the new role of IT and the corresponding spectrum of solutions offered by Hewlett-Packard are to be communicated in new and innovative ways to the sales team of the Technology Solutions Group (TSG) in Germany. Sales team staff were thus able to listen to the latest information as a phonecast by mobile phone from their respective…
Contract Packers France March 2007
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français du conditionnement à façon, par secteur client, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les différents secteurs clients sont :
- pharmacie, parapharmacie, vétérinaire
- biens de consommation
- agroalimentaire
- parfumerie, hygiène & cosmétique
- entretien, bricolage & jardinage
Parallèlement, l’étude présente une analyse détaillée de la structure de l’industrie, avec les profils de 19 sociétés.…
Sodapix Goes International
The Zurich (Switzerland) based photo agency Sodapix (sodapix.com) opens an office in the United States to increase their sales-activity in North America. The North American image market is the largest in the world followed by Great Brittan and Germany. Every fifth customer from advertising or news speaks English according to the agency. With the new office, Sodapix is expecting to generate 20-25% of their revenue in the…
Again in Kishinev
On May, 8th and 9th in Kishinev (Moldova) Palantir.Com Company organized a seminar, led by Gene Zarkin, on the topic of “How to create a brand giving real results”. Among the participants of the seminar there were representatives of such companies as “Retro-FM” Radio station, “Business Elite” newspaper, and also “Electrotehnoimport” I.C.S. That was the second Gene Zarkin’s visit to Moldova for the last month. The seminar, which audience…
Andrews Kurth Partner Receives 'Justice David Wellington Chew Award'
DALLAS – Andrews Kurth LLP partner Kathleen J. Wu will receive the “Justice David Wellington Chew Award” from the Asian-Pacific Interest Section of the State Bar of Texas. Established in 2002, the Justice Chew Award honors those individuals whose selfless contributions benefit the Asian-Pacific American legal community of Texas.
The award will be presented on Saturday, May 19 during the APIS’ 11th Annual Retreat at the Dallas Westin Galleria.
“Kathleen is a…
Le Marché Français des Menuiseries et des Fermetures en Aluminium dans le Secteu …
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des menuiseries et des fermetures en aluminium dans le secteur résidentiel en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011. L’étude présente également une analyse détaillée du marché des menuiseries et des fermetures dans le secteur résidentiel, par type de matériaux, en volume, de 2002 à 2006.
Les différentes menuiseries et fermetures sont…
Le Marché des Résidences Mobiles et des Habitations Légères de Loisirs en France …
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché français des résidences mobiles et des habitations légères de loisirs en France, par secteur, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les deux secteurs analysés sont:
- le secteur locatif
- le secteur secteur résidentiel
Chaque secteur est ensuite analysé par type de client en volume et en valeur, par gamme et par nombre de…
Le Marché des Meubles de Salle de Bains en France
Dans cette nouvelle publication, MSI analyse de manière détaillée le marché des meubles de salle de bains en France, par type de meubles, en 2007, avec l’historique d’évolution de ce secteur depuis 2002 et des prévisions jusqu’en 2011.
Les différents meubles de salle de bains analysés sont:
- les meubles montés
- les meubles en kit
Chaque type de meuble est ensuite analysé en volume et en valeur, par type de finition, type de…
Brulant, Inc. Named 30th Largest Interactive Firm in U.S. by AdAge
[Cleveland, OH – May, 2007] - Brulant, Inc., one of the leading ecommerce and online business partners in the nation, announced today that it has been named the 30th largest interactive firm in the United States by AdvertisingAge Magazine.
This marks the 63rd annual report published by AdAge, which recognizes the top firms in the U.S. in a variety of marketing communications disciplines, including traditional media, public relations, marketing services and…
Web Certain launches Multilingual SEO Forums to share international search marke …
Multilingual SEO Forums (multilingual-seo.com) is a new knowledge centre for international web marketers to share tips and discuss issues related to multilingual SEO campaigns.
Created by Web Certain, an agency that specialises in multinational, multilingual search engine optimisation, the Forums address the need for a place to collate information about the unique issues that marketers face when dealing with campaigns across multiple languages and in different markets.
The forums are open to…
Gay Advertising and Gay Marketing - Time For a Rethink
New York, USA -- (OUT NOW) May 11, 2007 -- Advertising agencies are struggling to keep up with demands of client brands wanting to target the lesbian and gay consumer market.
According to industry experts this is because most mainstream advertising and marketing agencies fail to understand their target audience effectively before trying to develop a gay marketing strategy.
In an article entitled 'Same-sex ads swim into mainstream - Industry embraces…
nonstopConsulting is listed and approved by Google for Google Checkout
End of April Google Checkout (GC) launched in the UK, offering merchants (sellers) and consumers (buyers) noticeable benefits and an alternative to existing vendors. The basic idea of Google Checkout works similar to existing platforms like Paypal and Protx. (See further details from Google using this link https://checkout.google.com). But the usage of Google Checkout for merchants who run an Affiliate Programme is depending on a GC compliant conversion tracking by…
The future of advertising showcased at Cannes Lions
The opportunities of Location Based Mobile Marketing will be showcased by the Mobile Marketing experts, BLIP Systems and N’volve, from Denmark, at the prestigious Cannes Lions International Advertising Festival in June.
This year the prestigious Cannes Lions Festival will showcase a unique workshop about Mobile Marketing, taking today’s most powerful communication tool and turning it into tomorrow’s most powerful advertising media.
The workshop, which will take place on Friday the 22nd of…
Advertising with donations is perfectly justified
Bad Lausick, Germany, 05-10-2007 - It is again a student, who tries to succeed with his quite peculiar business idea. After Alex Tew with his milliondollar-website, it is now Christoph Schneider from Leipzig (Germany) who invented donation-contest.com.
Having recently donated an amount for general useful purposes, companies as well as private persons can publish their good deed on that website. All participants are listed in a ranking. The only thing one…
E-newsletter Highlights Top Newspaper & Magazine Advertising Deals
Mediabids.com, the online marketplace for the buying and selling of newspaper and magazine advertising, has announced the launch of their free e-newsletter “The Weekly Top 10” available free of charge on Wednesdays..
Mediabids has handpicked the best advertising deals posted by print publications and are exclusive to Mediabids.com. These advertising deals that are made possible thanks to Mediabids patented online sales process that eliminates the need for phone calls, meetings…
Future branding
On the 21st of April 2007 in Saratov (Russia) at the conference “Marketing of the future” Gene Zarkin held a seminar “How to create a brand giving real results”.
Here are some responses:
“I’m interested in Gene’s work methodology, especially the very systematic approach to a brand creating and developing. There were given specific methods and technologies, which help to achieve great results with low marketing budget and this is conformable with…
Intellecta Srl to work on the first Marketing Forum in Bulgaria
Intellecta Srl is the marketing consultant to the first Marketing Forum in Bulgaria to take place on the 31st of May, organized by Bulgaria’s “Capital” business weekly. The theme of the forum is Marketing Innovation and it gathers world-renown marketing specialists such as Sergio Zyman and Larry Hochman.
Sofia, Bulgaria May 9th 2007 – Intellecta Srl (www.intellectasrl.com) an Italian strategic marketing consultancy is collaborating with the Bulgarian Capital business weekly on…
Print Carrier.com, handed over € 5,000 to World Vision e.V.
Southampton: “From the start, it was very important for me to take on social responsibility“, said the young entrepreneur Günter Makowski, who founded PrintCarrier.com in 2004. Collaboration with World Vision Deutschland e.V. came about in November last year when the company was looking for a German-based company that organised internationally oriented aid projects and thus, at the end of the day, represented an approach similar to that of PrintCarrier.com itself.…
New service package Business2Mail generates valuable e-mail addresses from day-t …
Frankfurt am Main, May 8, 2007. Publicare is offering a new service package that enables companies to capture valuable e-mail addresses. The German-based online-marketing specialist has created Business2Mail – combining e-mail, Web marketing and telemarketing.
Unlike traditional methods, Publicare’s Business2Mail does not use external resources such as rented lists, banner advertising and online contests. These approaches are not only cost intensive, they are also unproductive, often generating addresses that are not…
Keen launches Egyptian Sol Y Mar Resorts new visual identity
Bangkok, 8th May 2007 – Keen Media Thailand recently launched the new visual identity for the Egyptian Sol Y Mar resorts at ITB, one of the world’s most important travel trade fairs held annually in Berlin.
The new visual identity aims to capture and communicate the essence of the Sol Y Mar brand – friendliness and fun – through bright colours and contemporary graphic design, while reinforcing the brand’s continued…
7-digit revenue per month via Affiliate Marketing - nonstopConsulting presents a …
It takes time and passion to grow an Affiliate Programme up to a 7-digit monthly revenue stream within a highly competitive business like travel/airlines. But beside these two elements which key aspects were relevant for running a successful affiliate programme?
nonstopConsulting presents a case study of a German charter/hybrid airline running a public Affiliate Programme on multiple networks. Learn more about how to implement and manage a successful Affiliate programme on…
North-east branding
On April, 24th and 25th at the Chamber of Commerce and Industry Gene Zarkin held a two-day seminar on the topic of “How to reduce the risk of wasting time and money while making advertising investments”.
Here are the responses of the participants:
“The seminar is very useful and intelligible. The information is given in an easy form, so everything will be kept in mind. Now I got the ideas, which are…
The Future of New Media: What NGOs Need to Know
Washington, DC, May 8, 2007— If non-governmental organizations (NGOs) such as UNICEF want to communicate effectively in the digital media era, they need to understand and utilize new media tools, futurist Scott Smith of Social Technologies told the audience gathered at the UNICEF New Media Summit 2007, held in New York City.
“Because of the disruptive nature of these tools, we are seeing the emergence of ‘massively parallel emotion,’” said Smith,…
Outsourcing provokes workforce excess?
The high tech labor market is seeing a very undesirable trend these days. Outsourcing means that many professionals, especially in the IT sector see some fierce competition coming from abroad. What strategies can be employed to avoid this setback? John Doe, webmaster of simplycarrer.com answers.
May 08, 2007 – In United States right now, 37% of all programming needs get outsource to countries like India, China or Ukraine. This poses a…
Innovative U.S. art director comes up with novel approach to promote new book
Washington, DC, May 4, 2007—When the first shipment of Andy Hines’ new book, Thinking about the Future, rolled into Social Technologies headquarters in Washington, DC, creative director Daniel Klein was inspired.
“We were anticipating the arrival of the book for months, and as soon as I saw the finished product it dawned on me that we needed to create something to celebrate it being published—something that we could give away…
