The TV And Radio Broadcasting Market Is Expected To Reach $530 Billion By 2017, Says TBRC

TV And Radio Broadcasting is defined as production and distribution of audio and video content through different modes of electronic communication.
Television Broadcasting industry comprises establishments primarily engaged in broadcasting images together with sound. These establishments operate television broadcasting studios and facilities for the programming and transmission of programs to the public. These establishments also produce or transmit visual programming to affiliated broadcast television stations, which in turn broadcast the programs to the public on a predetermined schedule. Programming may originate in their own studio, from an affiliated network, or from external sources.

Radio Broadcasting industry comprises establishments primarily engaged in broadcasting audio signals. These establishments operate radio broadcasting studios and facilities for the transmission of aural programming to the public, to affiliates, or to subscribers. The radio programs may include entertainment, news, talk shows, business data, or religious services.

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One of the reasons why the TV and radio broadcasting market will increase from nearly $400 billion in 2017 to $530 billion by 2021 is a continuous implementation of the Virtual Reality in the industry. Virtual reality (VR) is being adopted by the TV and radio broadcasting industry to create potential impact on audiences. Live events such as sports and music will lead for VR adoption. It will help to connect audiences with major new stories in dynamic ways. For example, NextVR streamed Daytona 500 and a democratic debate. It also partnered with an events company Live Nation to broadcast live music to music fans worldwide.

Television Broadcasting was the largest segment with three-fourth of the market share of the global TV and radio broadcasting market. This industry is engaged in broadcasting images along with audio signals of TV programs that include entertainment, news, talk shows, business and religious content.

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The USA was the largest country in the TV and Radio Broadcasting market in 2017, accounting for one-fourth of the market share.

The top five competitors in the market made up over 20% of the total market in 2017. Time Warner was the largest competitor, followed by Walt Disney, Comcast Corp, DISH Network Corporation, and Viacom Inc.

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This release was published on openPR.