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Licensed Merchandise Market to Grow at a CAGR of 4.37% to 2021 with Rising Importance of Global Box Office

03-05-2018 01:18 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: ReportsWeb

ReportsWeb

ReportsWeb

Licensing is the process of buying a copyrighted or trademarked property such as name, logo, character, or any other element. It involves two parties, a licensor and a licensee. The licensor owns the property and the licensee buys the license. The use of copyrighted or trademarked property is subjected to certain terms and conditions agreed upon by both the parties. Licensed merchandise refers to the merchandise manufacturers licensing the right to use the name and likeness of artists on the merchandise they produce. They also work together with artists to design and come up with items to sell on the road or at the venue.

Publisher's analysts forecast the global licensed merchandise market to grow at a CAGR of 4.37% during the period 2017-2021.

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the high viewership of movies and TV shows to be one of the key growth factors contributing towards the licensed merchandise market. Famed and popular movie, books, and TV franchisees are further triggering the demand for licensed merchandise. Movie franchisees and blockbusters such as James Bond, Star Wars, Marvel, Frozen, Star Wars, Despicable Me, and Batman vs. Superman are earning exponential revenue through the retail sale of their related movie merchandise.

Key vendors
-Fanatics
-G-III Apparel Group
-Hasbro
-NBCUniversal Media
-The Walt Disney Company
-Warner Bros. Consumer Products

Other prominent vendors
-Adidas
-Bioworld
-Cartoon Network
-Columbia Sportswear
-DreamWorks Animations
-Discovery Consumer Products
-Entertainment One
-Everlast Worldwide
-Hanesbrands
-Knights Apparel

Have any query? Enquire about report @ http://www.reportsweb.com/inquiry&RW00011183139/buying

Market driver
-High viewership of movies and TV shows

Market challenge
-Seasonal merchandise sales

Market trend
-Rising importance of global box office

Fundamentals of Table of Content:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Global construction market

PART 06: Market drivers

PART 07: Market trends

PART 08: Global AEC market

PART 09: Market segmentation by product

PART 10: Geographical segmentation

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Five forces model

PART 14: Key vendor analysis

PART 15: Key vendor profiles

Complete Report is Available @ http://www.reportsweb.com/global-licensed-merchandise-market-2017-2021

About ReportsWeb:

ReportsWeb.com is a one stop shop of market research reports and solutions to various companies across the globe. We help our clients in their decision support system by helping them choose most relevant and cost effective research reports and solutions from various publishers. We provide best in class customer service and our customer support team is always available to help you on your research queries.

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Email: sales@reportsweb.com

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