Automotive Head-Up Display Market: A Straight Survey of Growth Factors and Expected Projection 2017 – 2025

Automotive Head-Up Display Market (Premium and Luxury Cars, Sports Cars, and Mid-Segment and Basic Model Cars) - Growth, Share, Opportunities, Competitive Analysis, and Forecast 2017 - 2025 the head-up display market is expected to reach US$ 2.50 Bn by 2025, expanding at a CAGR of 24.3% from 2017 to 2025.

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Product Insights

An Automotive Head-up Display (HUD) is an electronic system that projects information either onto a windshield or a small transparent screen called combiner. Initially developed for defense aviation, the application base of automotive head-up displays has recently extended to commercial aircrafts, civil aircrafts, automotives, and other professional applications. The automotive head-up display technology allows drivers, motorists, and other profession users (ex- scuba divers) to get the requisite information and details without requiring them to look away from their usual viewpoints. The technology does not distract the attention of driver, but aids in limiting risk of potential accidents by providing navigation details and ADAS (Advanced Driver Assistance System) information onto a screen that floats at a comfortable length from driver’s viewpoint. The market for automotive head-up displays is still in the nascent stage and is poised to offer immense growth opportunities in the coming years.

Competitive Insights:

The global automotive head-up display market is highly competitive and technology driven. Some of the leading automotive head-up display manufacturers identified in the report include Nippon Seiki Co., Ltd. (Japan), Yazaki Corporation (Japan), Continental AG (Germany), Denso Corporation (Japan), Delphi Automotive (the U.K.), BMW AG (Germany), Robert Bosch GmbH (Germany), General Motors Company (the U.S.), Visteon Corporation (the U.S.), and Microvision, Inc. (the U.S.) among others. Although three out of the top five players are Japanese, their target market has predominantly been the developed markets (North America and Europe). The new player entering the market is required to make significant capital investment in the beginning. In addition, since it’s a technology driven market, manufacturers are also required to make substantial investment in research activities. On the contrary, favorable government regulations promoting vehicle safety is expected to trigger new installations of head-up displays in automotives, thereby augmenting the number of market players and intensifying market competition.

Key Trends:

• Demand for low cost combiner projected head-up displays
• Focus on tapping mid-segment and basic model car segment
• Desire for safer, smarter, and interactive vehicles
• Declining head-up display hardware prices
• Government regulations promoting vehicle safety

ToC:
1. Preface
1.1. Report Scope
1.2. Report Description
1.3. Research Methodology
1.3.1. Phase I-Secondary Research
1.3.2. Phase II-Primary Research
1.3.3. Phase II-Expert Panel Review
1.3.4. Assumptions
1.3.5. Approach Adopted

2. Executive Summary
2.1. Automotive Head-Up Display Market Industry Snapshot

3. Global Automotive Head-Up Display Market Analysis
3.1. Head-Up Display Market Overview
3.2. Market Inclination Insights
3.3. Market Dynamics
3.3.1. Market Drivers
3.3.2. Restraints
3.3.3. Opportunity Matrix
3.4. See-Saw Analysis
3.5. Attractive Investment Proposition
3.6. Market Positioning of Key Head-Up Display Vendors
3.6.1. Key Strategies Adopted
3.6.2. Analyst Recommendations.......

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