Global meetings, incentives, conventions, and exhibitions (MICE) market to grow at a CAGR of 6.93% during the period 2017-2021

About Meetings, Incentives, Conventions, and Exhibitions (MICE)

Meetings, incentives, conferences, and exhibitions (MICE) are events and activities that involve attendees who share a common interest and gather in a place. The place for the gathering needs to be a venue arranged beforehand. The venue will provide space and facilities necessary to satisfy the needs of those who attend the gathering. MICE have been one of the most critical aspects of the global business travel market. It is used by the companies for various purposes such as marketing of new products that are being launched, discussing the performance of various verticals of the company operating across the globe, as well as attending conferences and seminars to motivate employees. The market has also demonstrated tremendous resilience by maintaining a slow and steady growth despite the increasing incidences of terrorist attacks and instability of economies worldwide during the forecast period.

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Research analysts forecast the global meetings, incentives, conventions, and exhibitions (MICE) market to grow at a CAGR of 6.93% during the period 2017-2021.

Covered in this report
To calculate the market size, the report considers the revenue generated from the meetings, incentives, conventions, and exhibitions (MICE).

The market is divided into the following segments based on geography:
• Americas
• APAC
• EMEA

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Global Meetings, Incentives, Conventions, and Exhibitions (MICE) Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Capita Travel and Events
• CWT Meetings & Events
• IBTM Events
• Interpublic Group of Companies (IPG)

Other prominent vendors
• ATPI
• BCD Meetings and Events
• cievents
• Freeman
• Grass Roots Meetings and Events
• Questex
Market driver
• Digitalization of travel payments
• For a full, detailed list, view our report

Market challenge
• Threat from growing terrorism
• For a full, detailed list, view our report

Market trend
• Personalization of guest data
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2021 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?

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