Mobile Application Market is expected to reach USD 165 Billion: Analysis by IT Giants Google Inc, Nokia Corporation, Amazon Inc, Microsoft Corporation

Market Highlights:

According to Market Research Future Analysis, Mobile Application market is anticipated to grow at a significant rate over the forecast period, 2017-2023.
Mobile application is an interactive interface that connects the users with the smartphone features. There are a huge number of mobile applications for smartphones and tablets categorized under different categories and subcategories. The mobile application market is growing at a significant rate and will continue to grow at such rate due to increased smartphone and internet penetration. Mobile apps such as Whatsapp (now acquired by Facebook) connects two users over internet for sharing text messages, images, audio messages, voice calls, video calls and documents and much more.

The drivers that drive the market for mobile applications is the increased application of augmented reality and Virtual Reality. The smartphones at present are enabling the sensors like gyroscope, accelerometers and motion sensors in the smartphones and tablets to ensure the capability of AR & VR on the mobile phone through various apps. Games like Pokémon Go follow this lead. This has also been affected by the IOT dominance majorly in smart homes. All the lighting, temperature, music and security controls are handled by the mobile applications connected via Wi-Fi or Bluetooth. Mobile applications have become a companion for any smartphone user whether it is a native application by trusted developers or some Third party developer applications, the rise of mobile application is significant which includes many different categories of mobile app usage. Due to better and interactive user interface, many new and emerging third party applications developers are entering the market.
Mobile application is an interactive interface that connects the users with the smartphone features. There are a huge number of mobile applications for smartphones and tablets categorized under different categories and subcategories. The mobile application market is growing at a significant rate and will continue to grow at such rate due to increased smartphone and internet penetration.

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The Mobile Applications market holds some of the major application development players like
Willow Tree, Inc (U.S.), Google Inc (U.S.), Nokia Corporation (Finland), Amazon Inc (U.S.), Intellectsoft US (U.S.), Microsoft Corporation, (U.S.) Y Media Labs (U.S.), Appster (Australia), Gameloft SE (France), Konstant Infosolutions (India). The market for Mobile application is growing at a significant rate and includes many new entrants in the mobile app development market majorly in Smartphones & tablets under the gaming category with the increase in AR & VR advancements.
Segments
For the purpose of this study, Market Research Future has segmented the market of mobile application market into categories, platform, end - users, and region.
Categories
• Gaming
• Non-Gaming
Platform
• iOS
• Android
• Windows
End – User
• Banking
• Retail
• Airlines
• Media
• Education
• Transport
• Hotels & Restaurant
• Government
Region
• North America
• Europe
• Asia pacific
• Rest of the world

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Regional Analysis
The competitive landscape of the mobile application market is formed by some major players and many of the new entrants in the third party application developers. The leaders constantly keep innovating for the new technology and investing in research and development. The mobile application market has driven many end users like banking, retailing, media, and government.

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