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IIPM Gurgaon Students Industry Visit - Maruti Suzuki India Limited

06-04-2009 01:38 PM CET | Science & Education

Press release from: IIPM-Global Business School

IIPM

IIPM

Maruti Suzuki India’s largest passenger car company, accounting for more than 50% of the domestic car market was incorporated in February 1981 and entered in a joint venture with Suzuki Corporation in Oct. 1982. With 600 outlets in 393 towns and cities, it produces the best loved cars in the country ranging from Maruti 800, Zen Estilo, Swift to Grand Vitara. Currently Maruti is producing 11 models and is in the process of launching Splash and A-Star. Presently Suzuki Motor Corporation Japan holds 54.2% of total shares and the rest are held by financial institutions and the public.

IIPM Gurgaon students got the opportunity to visit the Maruti Suzuki Plant on Palam Gurgaon road. Spread over a sprawling 297 acres with 3 fully integrated production facilities, the plant has already rolled out over 7.5 million vehicles. As the students entered the premises they were given a cap of Maruti Suzuki and a brochure.

Then the students were taken for a guided tour of the plant under Mr. V.K. Malhotra Deputy Manager (PR), Maruti Suzuki. They were taken to Assembly 2 and were made to wear helmets and glasses to shield them from injury. There they saw the various processes that go into making a car. They saw Alto and Zen Estilo in production and were explained the manufacturing process. First, Blanking is done i.e. steel coils are cut into blanks of various shapes and sizes by blanking machines. After that blanks are pressed into various panels by Presses. Then pressed panels are welded together to form body shells. These body shells are then painted in various shades by automatic painting machines and robots. Students were not permitted inside the paint factory. After that various components like glasses, panels, engine, wheels etc are assembled in the painted body to make a complete vehicle. Assembled vehicles are then tested for their road worthiness. After vehicle inspection process, the vehicle is handed over for dispatch. During the visit it was learnt that on an average 2 vehicles roll out of the factory every minute.

Then they were taken to a room where they were shown the corporate film of Maruti Suzuki and were given soft drinks and biscuits for refreshments. Through the film it was learnt that the company has been ranked No.1 in J.D power customer satisfaction index study for a record 7 years in a row and is one of the top 10 greenest companies in India. Through the film we also got to know that Maruti harvests its own water and that the Manesar plant is spread over 600 acres and has 1 assembly plant which produces Swift and SX4.

After the film there was a question answer round wherein all the queries of the students were satisfactorily answered.

Indian Institute of Planning and Management (IIPM) Offers Full time & Integrated Programme in National Economic Planning and Entrepreneurship and European Exchange Program with IMI in Business management.

The Indian Institute of Planning & Management
Admissions Office
IIPM Corporate Office,
NEW DELHI
IIPM Tower, NBCC Plaza, Sector 5,
Pushpa Vihar, Saket,
New Delhi-110017
INDIA

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